Zêr Pakêtkirin · 2026
Chuehfeng Hami Melon Wine پاکەتکردنی ئاراق
by Yisong Hu
- Xelata A' Design Award a Zêrîn 2026 in Pakêtkirin
- CLIENT: Shijiazhuang Xianxing Brand Design Co., Ltd.
- Estimated Number of Design Views: 4,342,080
- Verification code 706192BC5C · Verify this award
Colors
About Chuehfeng Hami Melon Wine پاکەتکردنی ئاراق
پاکەتکردنی ئاراقی خەرووزەی حەمی چوێفێنگ کولتووری ناوچەیی شاری حەمی لە هەرێمی خۆسەری ئویغووری شینجیانگ لەگەڵ هەستێکی بەهێزی بەهای بەرهەم تێکەڵ دەکات، کە میراتی ڕێگای ئاوریشم دەردەخات. تایبەتمەندی ناوخۆیی دەگۆڕێت بۆ ئاراقی سنووری وەک هێمای کولتووری ڕێگای ئاوریشم، بە بەکارهێنانی کەرەستەی دۆستی ژینگە و سەرپۆشێکی داهێنەرانەی بوتڵ کە هەروەها وەک بخوردانیش کار دەکات. تەکنەلۆژیای لەیبڵی زیرەک نەریت لەگەڵ داهێنانی هاوچەرخ تێکەڵ دەکات، و دیزاینێکی پاکەتکردنی چەندجۆرە کارایی و کوالیتی بەرز پێشکەش دەکات.
About the Xelata A' Design Award a Zêrîn
Chuehfeng Hami Melon Wine پاکەتکردنی ئاراق xelatgirê Xelata A' Design Award a Zêrîn e, nasîneke pir bi prestîj ku ji sêwiranên pola yekem, ecêb û berbiçav re tê dayîn. Xelatgirên Zêrînê afirandinên pir nûjen, dûrbîn û geş in, yên ku jêhatîbûn, şehrezayî û hêza sêwiranerên xwe nîşan didin. Tê hêvîkirin ku Chuehfeng Hami Melon Wine پاکەتکردنی ئاراق vedîtineke pir hatiye pesindan, trendsazker û mezin be ku nirxeke bêhempa peyda dike. Ev sêwirana bi Zêrînê serketî projeyeke ecêb û hêja ye ku sînorên huner, zanist, sêwiran û teknolojiyê fireh dike. Chuehfeng Hami Melon Wine پاکەتکردنی ئاراق daxwaza xurt çêdike, coşê şiyar dike, afirînerîyê teşwîq dike û me heyirî dihêle.
Press Kit
- Unique Properties
- It transforms the local specialty into a "Frontier Wine" symbolizing Silk Road culture, using eco-friendly materials and an innovative bottle cap that doubles as an incense holder. Smart labeling technology merges tradition with modern innovation, delivering a high-quality, multifunctional packaging design.
- Dimensions & Packaging
- 170 mm x 170 mm x 50 mm
RFID smart tags
Asymmetrical box design
Distinctive bottle cap - Tags
- CHUEHFENG Hami melon wine, Yisong Hu
- Production Technology
- Embedded RFID smart tags, powered by advanced sensing technology, let users scan with their phone or device to access a dedicated product page with details like product ID, price, manufacturer, and origin. This helps users dive into the Silk Road history, cultural meaning of the packaging design, and the product’s story. Blending digital and interactive features boosts transparency, enhances user experience, and strengthens product interactivity.
- Inspiration
- This packaging design draws inspiration from Silk Road culture and Hami City's regional characteristics. It features a unique opening mechanism with eco-friendly materials and a bottle cap that doubles as an incense holder. Smart RFID tags provide interactive user experiences and cultural insights. This innovative design blends tradition with technology, enhancing the cultural value of regional products while promoting sustainability and user engagement.
- Project Duration
- The distinctive bottle cap design gives the bottle a striking identity and memorability, drawing inspiration from the ceremonial crown worn by emperors in China’s Han Dynasty. It incorporates a “scroll” element, vividly capturing the cultural imagery of the Silk Road. Once opened, the cap can be repurposed as an incense holder, seamlessly blending into various home settings while combining aesthetics with functionality.
- Operation Flow
- The unique asymmetrical box design, paired with a mechanism that slowly raises the wine bottle, breaks from traditional packaging with distinctive, highly recognizable style. The unboxing process feels ceremonial and surprising, creating a visually striking impression and enhancing the user’s emotional experience. The slow-rising mechanism minimizes impact during opening, reducing the risk of damage. As the box opens, the outer white casing, resembling the rising sun over the Tianshan Mountains, complements the bottle’s design, evoking the imagery of a desert sunset, seamlessly blending packaging with regional culture.
- Image Credits
- Image #1: Yisong Hu
Image #2: Yisong Hu
Image #3: Yisong Hu
Image #4: Yisong Hu
Image #5: Yisong Hu