بڕۆ بۆ ناوەڕۆک
Beeopic Honey لەلایەن Sophia Georgopoulou

دیزاینی Beeopic Honey لەلایەن Sophia Georgopoulou خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2018 Xelata A' Design Award a Hesinîn لە پۆلی پێشبڕکێی Dîzayna Pakêtkirinê.


HesinPakêtkirin· 2018

Beeopic Honey

لەلایەن Sophia Georgopoulou

کڕیار: Biopic Thyme Honey

خەڵاتگری Xelata A' Design Award a Hesinîn لە پۆلی Pakêtkirin

12,476

ڕەنگەکان

دیزاینەکە

دەربارەی Beeopic Honey

Beeopic is a premium quality thyme honey from Kalymnos, Greece. The name Beeopic was born based on a play on the English word biopic which is used to describe a cinematic or television biography of a person and the bee, expressing the dedication beekeeping demands in order to achieve high quality honey. Inspired by the brand name, the design expresses the idea that the bee itself writes the beekeapers' life. By choosing this idea, a logo was created that shows a bee with its lower part of the body being a fountain pen. The rough packaging design connote the handmade essence of the product.

پێناسەکردن

دەربارەی Xelata A' Design Award a Hesinîn

Beeopic Honey xelatgirê Xelata A' Design Award a Hesinîn e, nasîneke bi prestîj ku ji sêwiranên baş re tê dayîn, yên ku pêdiviyên pîşeyî û pîşesaziyê yên ku ji afirandinên baş hatine sêwirandin têne hêvîkirin tînin cih. Xelatgirên Hesinînê jêhatîbûna mezin, pisporiya bilind, têgihiştina pisporî û kapasîteya afirîner a afirînerên xwe nîşan didin. Tê hêvîkirin ku Beeopic Honey afirandineke pir hatiye rêzgirtin, sitayişkirin û delal, pratîkî û nûjen be. Ev sêwirana bi Hesinînê serketî pratîkên çêtirîn ên pîşesaziyê yekgirtî dike û xwedî taybetmendiyên teknîkî yên jêhatî ye ku bi zanîn û jêhatîbûnê ve girêdayî ne. Beeopic Honey ji ber baldariya xwe tê rêzgirtin û hatiye sêwirandin da ku kalîteya jiyanê baştir bike û alîkariya çêtirkirina dinyayê bike.

لە پشت دیزاینەوە

کیتی چاپەمەنی

باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.

تایبەتمەندییە تایبەتەکان
BEEOPIC is a brand new premium honey from Kalymnos, Greece.
Dionysis Trikilis (the client and the beekeeper) asked us to create the brand name and the visual identity and packaging of his product. In the briefing we were informed about the dedication beekeeping demands in order to achieve high quality honey. This is how the name BEEOPIC was born, a play on the English word biopic which is used to describe a cinematic or television biography of a person.
Following the creative concept that dictates the brand name narrating beekeeper’s life we took a leap and decided that the design should depict the idea that the bee itself “writes” his life. By choosing this idea we came up with a design that shows a bee with its lower part of the body being a fountain pen. The rough design of bee-pen along with the tense logotype in black and white create an overall strong and clear impression to the consumer. The packaging also carries a small brochure that follows the brand’s aesthetics and provides biographical information about the beekeeper and the way he sees his life with the bees.
قەبارە و پاکێج
Label Design of 1000g / 25,2 x 18cm (total size with top sticker)
Label Design of 500g / 21 x 14cm (total size with top sticker)
hanged card for both sizes / 12 x7 cm (open)
تاگەکان
honey, thyme, kalymnos, bee, pen, fountain pen, black, design award, graphic design greece, sophiagdotcom, sophia georgopoulou, greece, food, beekeeper, biography, pen, greek honey
تەکنەلۆژیای بەرهەمهێنان
Glass jar in 500gr and 1000gr
sticker label printed in Offset method
hanged card with details of the product
هەڵەنگاندنی دیزاین
The hardest part of the journey was the physical distance, since we are based in Athens (Greece) and the Client is based in Kalymnos. But the most interesting part was that the whole collaboration took part through Skype and emails.
توێژینەوە
The main research regarding this project was the other honey brands mainly in the Greek but also in the European Market. We tried to see the main visual codes of the market and the same time we tried to differentiate the brand Beeopic trying to express its main values, concept and quality.
ئیلهام
The main inspiration of this project was the beekeepers lifestyle.
Beekeeping is not just a business but a lifestyle, one that demands the beekeeper to follow his beehives needs.
ماوەی پڕۆژە
This project started in May 2017 and the first batch of products were finalised in August 2017. The project is still ongoing with new label designs for new products.
ڕێڕەوی کارکردن
Every Beeopic Honey product comes with a little hanged card explain the biography of the beekeeper as long as details about the product. On the actual jar there is a space where you can write the persons' name that you want to give this product as a gift. Beeopic products can be found online on www.beeopic.gr
پەتێنتەکان
Copyrights belong to Sophia Georgopoulou, 2017.
ئەندامانی تیم
Design: Sophia Georgopoulou
Brand Name & Copy: Nikos Vlachogianis
Photographer: George Pavlakos
Printer: Petros Daniil
کرێدیتی وێنەکان
Image #1: Photographer George Pavlakos, 2017
Image #2: Photographer George Pavlakos, 2017
Image #3: Photographer George Pavlakos, 2017
Image #4: Photographer George Pavlakos, 2017
Image #5: Photographer George Pavlakos, 2017

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