All Mies Packaging Fonksiyona Bingehîn: Pakêta Saeta Destan by Walmir Luz

All Mies Packaging Fonksiyona Bingehîn: Pakêta Saeta Destan by Walmir Luz is a highly esteemed winner of the very prestigious 2019 Xelata A' Design Award a Tuncîn in Dîzayna Pakêtkirinê Competition Category.

TuncPakêtkirin· 2019

All Mies Packaging Fonksiyona Bingehîn: Pakêta Saeta Destan

by Walmir Luz

Client: All Mies

Xelata A' Design Award a Tuncîn Winner in Pakêtkirin Category

19,975

Verified Award Winner

Verify Award Status for #76499

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About All Mies Packaging Fonksiyona Bingehîn: Pakêta Saeta Destan

Deqê Pirtûkê: All Mies pakêtek sêwirandî ye ji bo saetên destan. Qutîk ji rêzek çînên kaxeza qalind pêk tê, li navendê bir(r)eke saetê heye ku saet lê rûdine. Bendek rojîn a tenik di şikefên biçûk de rûdine û çînan bi hev ve girê dide. Nixêfek derve navîn dadipoşe û bi nasnameya marqeyê hatiye kolandin. Nixêf dikare were kişandin an jî ji perçeyeke paş were vekirin. Gava bendê rojîn were rakirin, çîn ji hev vediqetin û saet xuya dike. Forma çîn-çîn ji modelên topografîk ên ku di çêkirina modelan de tên bikaranîn îlham girtiye.

The Recognition

About the Xelata A' Design Award a Tuncîn

All Mies Packaging Fonksiyona Bingehîn: Pakêta Saeta Destan xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku All Mies Packaging Fonksiyona Bingehîn: Pakêta Saeta Destan tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. All Mies Packaging Fonksiyona Bingehîn: Pakêta Saeta Destan pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The All Mies box translates the simplicity of the watch design into a minimal and yet bold packaging. Embracing the same style found on the timepieces, the packaging is carefully designed to create an artful experience from beginning to end. The concept relies on a series of different layers that are tightly fit together as pieces of a puzzle waiting to slowly unveil the final product inside.
Dimensions & Packaging: Width 2-3/4" x Depth 5/8" x Height 11"
Tags: watch packaging, packaging, minimalist box, minimalist packaging, layered box, layered packaging.
Production Technology: The final design uses a series of cardstock layers that feature a timepiece cutout in the center where the main product is supposed to sit. These layers are bundled together by a thin rubber band that rests on small notches. The main core is then enclosed by a final cover that engraves the brand identity of the product and company.
Design Challenge: As the concept of a small startup, the biggest challenge was to achieve a unique design packaging that was elegant and simple at an affordable price. By rejecting generic boxes we had to carefully study production processes and materials that would allow us to achieve a custom design with financial constraints.
Research: The All Mies brand was established following the Miesian style. Every product and packaging are created to be simple and bold by embracing clean lines and a minimalist approach. All designs are generated through the understanding of its function. Tying the functionality of a piece to the establishment of its design enables the whole concept to achieve a holistic approach.
Inspiration: The packaging is inspired on the art of model making: topographic models can be created to illustrate mass and shape through the use of a sequence of layers. The final design expands upon the architectural identity of the brand by creating a play between volumes and voids and lets form follow function.
Project Duration: October 2018 to January 2019. Los Angeles/CA, USA
Operation Flow: When completely enclosed, the packaging can be opened by either sliding the core out of the cover or opening the cover from the back tab. Once the cover is removed, the main core is untied by removing the rubber band. Once the rubber band is removed, the main core becomes a series of independent layers that reveals that watch at its center.
Team Members: Creative Director: Walmir Luz
Designer: Philip Paul
Image Credits: Image #1: All Mies LLC
Image #2: All Mies LLC
Image #3: All Mies LLC
Image #4: All Mies LLC
Image #5: All Mies LLC
Image #6: All Mies LLC