The Mysterious Pearl 3D Themepark-Fahrgeschäft by Mark Boey

The Mysterious Pearl 3D Themepark-Fahrgeschäft by Mark Boey is a highly esteemed winner of the very prestigious 2020 A' Design Award an Bronze in Film, Video an Animatiounsdesign Competition Category.

BronzeFilm· 2020

The Mysterious Pearl 3D Themepark-Fahrgeschäft

by Mark Boey

Client: Shanghai Haichang Ocean Park

A' Design Award an Bronze Winner in Film Category

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Colors

The Design

About The Mysterious Pearl 3D Themepark-Fahrgeschäft

D'Mysterious Pearl ass e 3D-Themepark-Fahrgeschäft, dat fir en Ozeanpark zu Shanghai, China, entwéckelt gouf. D'Fahrgeschäft kombinéiert en aacht Minutte laangen stereoskopeschen Animatiounsfilm mat engem sech bewegende Gefier. D'Geschicht handelt vun enger Meerjongfrau an enger Famill vu Mierkreaturen, déi op enger Missioun sinn, d'Welt ze retten. All Fahrgefier enthält siwe Spezialeffekter, wéi zum Beispill vertikal Fäll a horizontal Bewegungen, déi synchron mat der Animatioun widderholl ginn. D'Figuren an d'Animatioun goufen an Maya erstallt, d'Effekter a Houdini, an d'Compositing an After Effects a Flame.

The Recognition

About the A' Design Award an Bronze

The Mysterious Pearl 3D Themepark-Fahrgeschäft ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt The Mysterious Pearl 3D Themepark-Fahrgeschäft e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. The Mysterious Pearl 3D Themepark-Fahrgeschäft erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Mermaid is a 3D immersive experience located at Haichang Ocean Park theme park in Shanghai, China. Untitled Studios was approached by Haichang to design and create a fully immersive 3D experience based on the story of a mermaid and her quest to save the world.
During the creative process, we refined the characters of Mermaid and the ride's sea creature family, as well as creating the environmental background of the 8-minute animated universe.
Guests are transported into a state of the art 4D film that, along with surprising sensory elements, propels them into the ultimate 'Mermaid ride' experience.
The experience becomes even more immersive with the creation of a uniquely designed ride, each equipped with seven different special effects that repeat numerous times in tandem with the 3D animation, including vertical drops and horizontal motions!
Dimensions & Packaging: Stereoscopic 3d, 48fps, 12 scenes dimensions HD to 8k resolution. Digital Dolby.
Tags: theme park, dark ride, animation, immersive, 4d ride
Production Technology: All character design and animation are created in Maya, and all effects are created using Houdini.
Compositing are created in After effects and Flame.
Design Challenge: The biggest challenge about this job is scale and timeframe.
The entire animation had to be created within six months of production.
Not only that, everything had to be done in stereoscope 3d at 48 per frame with a resolution at 8k. Managing data is one of the biggest issue we never even thought of. What we learned from it. Always optimise working files, very bytes counts in the end.
Research: There’s only a handful of theme park in the world. The biggest and the best is Disney. Competing with such a big brand is challenging. Our method is start from the basic, storytelling and character design. We knew getting this 2 formula right is important. Technology is the second part that we need to overcome. Finding the right company as partners is just as important. We believe in collaboration.
Inspiration: The inspiration comes from watching Pixar and Disney. When I was young I was fascinated with storytelling and animation. I love 3d character that can take you on a journey and explore the magical world. Mixing with roller coaster and storyline would give you the audience a whole new immersive experience.
Project Duration: Jan 2019 - Present in Shanghai China
Operation Flow: Theme park ride experience. Taking moving image to the 4th dimension.
Team Members: Executive Creative Director: Mark Boey
Executive Producer: Soddy Yu
Head of 3D: Wang Tong
Animation Studios: Untitled Studios, Akromat VFX
Music and Sound: Groove Q