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Protect Biodiversity Plakater by Rui Ma

Protect Biodiversity Plakater by Rui Ma is a highly esteemed winner of the very prestigious 2021 A' Design Award an Bronze in Grafik, Illustratioun a Visuell Kommunikatiounsdesign Competition Category.


BronzeGrafik· 2021

Protect Biodiversity Plakater

by Rui Ma

Client: Rui Ma

A' Design Award an Bronze Winner in Grafik Category

15,698

Verified Award Winner

Verify Award Status for #108363

Colors

The Design

About Protect Biodiversity Plakater

Dëst ass eng Serie vu Plakatdesigner Rui Ma erstallt fir d'Sensibiliséierung fir d'Biodiversitéit ze erhalen. D'Plakater sinn als aacht Weeër entworf fir d'Biodiversitéit a béid Englesch a Chinesesch Sproochen ze schützen. Et enthält: Bienen hëllefen, d'Natur schützen, eng Planz planzen, Bauerenhaff ënnerstëtzen, Waasser spueren, recycléieren a weiderbenotzen, e Spazéiergang maachen, Botanesche Gäert besichen.

The Recognition

About the A' Design Award an Bronze

Protect Biodiversity Plakater ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt Protect Biodiversity Plakater e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. Protect Biodiversity Plakater erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a series of poster designs Rui Ma created to raise the awareness of conserving biodiversity. The posters are designed as eight ways to protect biodiversity in both the English and Chinese languages. It includes: “Help the Bees”, “Protect Nature”, “Plant a Plant”, “Support Farms”, “Conserve Water”, “Recycle and Reuse”, “Take a Walk”, “Visit Botanical Gardens”.
Dimensions & Packaging
The design was created entirely digital and paperless. In this way, the production would be without a physical printing process, and the audiences can view it through the internet.
Tags
Graphic Design, Poster Design, Visual Communication Design, Sustainability
Production Technology
I am always thinking: How visual communication design could help with solving environmental problems? After doing some research online, I decided to make this series of posters to visually attract people's attention and encourage everyone to participate in making our environment better. The design was created entirely digital and paperless. In this way, the production would be without a physical printing process, and the audiences can view it through the internet.
Design Challenge
The most challenging part of this project would be the selection of subjects. There are plenty of environmental problems that we need to pay attention to. In the end, I decided to choose the subject: ways to protect biodiversity, because biodiversity provides healthy ecosystems that are really important to the earth.
Research
Research online from Google, Chose from subjects, Decided the categories, Had conversations with others if they realize the problems, Considered what would be the best/most sustainable way to produce the design.
Inspiration
The inspiration was from a film about saving the world by protecting the environment. By educating herself on how to protect biodiversity, Rui Ma created a series of posters to raise awareness of conserving biodiversity through visual communication design.
Project Duration
The project was started and finished in 2020 in Los Angeles, USA.
Operation Flow
The design was created entirely digital without a physical printing process, and the audiences can view the design through the internet, such as digital magazines, social media accounts, and design blogs, etc. For example, the design is posted on different media such as Print Magazine, Creative Boom, Mindsparkle Mag, IdN World Magazine, etc.
Links to the articles:
https://bit.ly/3rKDpZX
https://bit.ly/3exjr12
https://bit.ly/30EmTPm
https://bit.ly/3rHmxDz
https://bit.ly/3bH0nvC

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