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Club Hotel Avignon Visuell Identitéit by Arome Agency

Club Hotel Avignon Visuell Identitéit by Arome Agency is a highly esteemed winner of the very prestigious 2021 A' Design Award an Bronze in Grafik, Illustratioun a Visuell Kommunikatiounsdesign Competition Category.


BronzeGrafik· 2021

Club Hotel Avignon Visuell Identitéit

by Arome Agency

Client: Club Hotelier d'Avignon

A' Design Award an Bronze Winner in Grafik Category

13,567

Verified Award Winner

Verify Award Status for #116908

Colors

The Design

About Club Hotel Avignon Visuell Identitéit

De Logo vum Club Hotelier Avignon ass vun der weltberühmter Bréck vun Avignon inspiréiert. De Logo besteet aus enger Typographie, déi mat enger staarker Symbolik verbonnen ass, déi d'Initialen vum Club op eng einfach a raffinéiert Manéier weist. Déi gréng Faarf, déi benotzt gëtt, erënnert d'ökologesch an natierlech Dimensioun vum Club.

The Recognition

About the A' Design Award an Bronze

Club Hotel Avignon Visuell Identitéit ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt Club Hotel Avignon Visuell Identitéit e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. Club Hotel Avignon Visuell Identitéit erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Arome worked on the visual identity of the Club Hotelier of Avignon by taking inspiration from the world famous Pont of Avignon. The agency Arome worked on the typography of the logo to associate it with the bridge and make it a unique and original graphic game. The use of the color green demonstrates the ecological implication of the club concerning its ecological impact.
Dimensions & Packaging
Letterhead : A4 vertical
Business cards : 85mm x 55 mm
Tags
avignon
Production Technology
The letterhead and business cards were printed on 100% recycled paper to take into account the ecological issues of our planet and the printing of documents.
Design Challenge
The creative challenge was to associate the symbolism of the bridge with the typography of the logo.
Research
The architecture of the bridge of Avignon is very special. The bridge is broken but it stays created an exceptional historical monument and symbolic of the city of the popes.
Inspiration
The inspiration comes from the unique architecture of the Pont of Avignon. Arome worked around this strong symbolism as a working point of the creation.
Project Duration
The project started in March 2020 in Avignon and finished in May 2020.
Operation Flow
The bridge of Avignon is known the world over. Working on such a strong symbol to represent the avignon hotels was a real challenge for the team.
Team Members
- Art Director : Delphine Goyon
- Director : Remi Vicente
Image Credits
All pictures : Arome

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