Minimo Kaddosbox by Rilind Hoxha is a highly esteemed winner of the very prestigious 2026 A' Design Award an Bronze in Kadoartikelen Design Competition Category.

BronzeKadoartikelen· 2026

Minimo Kaddosbox

by Rilind Hoxha

Client: Why Agency

A' Design Award an Bronze Winner in Kadoartikelen Category

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Colors

The Design

About Minimo Kaddosbox

Minimo ass eng Kannerbijouterie-Kollektioun vu Smaragd 1969, mat der Kaddosbox an dem kompletten Kaddoserliefnes, dat vun der Why Agency geschaf gouf. D'Konzept gouf ronderëm dat éischt wäertvollt Kaddo vun engem Kand entwéckelt an transforméiert de Moment, wou ee Bijoue kritt, an eng verspillt an onvergiesslech Erfarung. Nieft de Bijousstécker enthält d'Box e Sticker-Pack mat Designs aus der Goldkollektioun, e Molbuch, faarweg Bläistëfter an e Minimo Baby-Pass fir nei Clienten. All Element encouragéiert d'Kanner ze entdecken, ze kreéieren an eng Verbindung mat der Kollektioun opzebauen, déi iwwer d'Bijoue selwer erausgeet.

The Recognition

About the A' Design Award an Bronze

Minimo Kaddosbox ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt Minimo Kaddosbox e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. Minimo Kaddosbox erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Minimo by Smaragd 1969 is a structured box made from ecological paper and sustainable materials, designed for repeated use. It contains four individually packaged jewelry pieces, each secured in separate compartments. Packaging is recyclable and reusable, reducing environmental impact. The box design allows for controlled access to each compartment, maintaining the element of surprise while keeping the items protected.
Dimensions & Packaging: 164 mm x 164 mm x 42 mm , UV laminated & ecologically colored recycled paper.
Tags: Jewelry, Gifts, Luxury, Packaging, Branding, Marketing, Retail Design, Product Design
Production Technology: Sketched and Produced in Adobe Illustrator. Print execution done by hand.
Design Challenge: The hardest part was what the theme of the gift box was gonna be.

In the end, we opted for making the box design to have motifs inspired by the jewelry which is included in the boxes themselves.

The second hardest part was creating an unique blueprint for the box, which was largely assisted by the production facility.
Research: The research was mostly done online with some physical inspiration from vintage advent boxes found on flea markets.
Inspiration: The gift box takes inspiration from vintage children's gift boxes, incorporating a classic dual compartment structure that has the main gift and the complimentary merchandise. The main piece is usually jewelry, and the secondary pieces are usually coloring books and pencils, accompanied by a sticker sheet.
Project Duration: The project was initiated in the beginning of 2025, and an initial prototype was released in limited quantities. The final presented version was produced in the summer of 2025, and released in July of 2025. Production was primarily in Why Agency offices, while execution was done by AJ-Graf Matbaa in Skopje. The product was available for sale online and physically in the Smaragd stores in Skopje.
Operation Flow: The front part is opened, which contains two compartments, one with a piece of jewelry, and one with special merchandise.
Team Members: Rilind Hoxha - Executive Direction & Production
AnaMarija Mishachkovska - Creative Direction
Image Credits: Semi Alili