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Year Of The Snake Roud Ëmschléi fir d'Joer vun der Schlaang by House Of Forme

Year Of The Snake Roud Ëmschléi fir d'Joer vun der Schlaang by House Of Forme is a highly esteemed winner of the very prestigious 2026 A' Design Award an Gold in Kadoartikelen Design Competition Category.


GoldKadoartikelen· 2026

Year Of The Snake Roud Ëmschléi fir d'Joer vun der Schlaang

by House Of Forme

Client: House of Forme

A' Design Award an Gold Winner in Kadoartikelen Category

Colors

The Design

About Year Of The Snake Roud Ëmschléi fir d'Joer vun der Schlaang

Andeems se déi wuertwiertlech Haut vun der Déierekrees-Ikonographie ofstreeft, ass dës Serie vu roude Ëmschléi fir d'Joer vun der Schlaang eng Neiinterpretatioun vun der Traditioun vum Chineseschen Neijoer. Iwwer 16 Ëmschléi an 4 visuell Themen ewech gëtt d'Essenz vun der Schlaang vermëttelt: flësseg Anmut, verflicht mat bestännege Blummenmotiven. Inspiréiert vum Ouroboros-Symbol, verweisen d'Designen op subtil Manéier op Zyklen vu Widderhuelung an Erneierung. Déi dezent Unerkennung vum Joer vun der Schlaang erméiglecht et, d'Ëmschléi och iwwer d'Neijoer eraus ze benotzen. D'Erzielungen, déi an all Design agebett sinn, bréngen der Kollektioun eng zousätzlech Déift an eng faszinéierend Note.

The Recognition

About the A' Design Award an Gold

Year Of The Snake Roud Ëmschléi fir d'Joer vun der Schlaang ass e Gewënner vum A' Design Award an Gold, enger héich prestigiéiser Unerkennung, déi un éischtklassesch, wonnerbar an erausragend Designe vergi gëtt. Gold-Gewënner si ganz innovativ, visionär a blendend glänzend Kreatiounen, déi d'Talent, d'Wäisheet an d'Fäegkeete vun hire Designer reflektéieren. Et gëtt erwaart, datt Year Of The Snake Roud Ëmschléi fir d'Joer vun der Schlaang eng héich gelueften, trendsetzend a monumental Erfindung ass, déi beispillosen Wäert liwwert. Dëst mam Gold ausgezeechent Design ass e spektakuläert, respektéiert Projet, dat d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie erweidert. Year Of The Snake Roud Ëmschléi fir d'Joer vun der Schlaang erzeegt intensiv Wënsch, erweckt Leidenschaft, encouragéiert Kreativitéit a faszinéiert eis.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This self-initiated series offers a unique perspective on snakes, embodied in our newest bespoke-designed red packets for the Year of the Snake. Featuring 16 red packets across four distinct key visuals, our design captures the fluid grace of the snake and the timeless beauty of floral cycles. The subtle celebration of the Year of the Snake allows the packets to be used throughout the year, while the unique stories behind each design bring a thoughtful and intriguing touch to the set.
Dimensions & Packaging
The case measures 202mm in height & 94mm in width, finished with matte UV & gold foil detailing. The red packet holder has a width of 514mm & a height of 192mm when fully extended. Our company information & background story of the red packets are highlighted with gold foil. The finished dimensions of each red packet are 89mm in width & 172mm in height. The red packets are crafted from 100gsm AstroSilver paper sourced from a local paper company, & are embellished with foiling & matte UV coating.
Tags
Branding, design, festive, red packets, Chinese New Year, Year of the Snake, festive product, festive design, gift
Production Technology
To embody our commitment to sustainability, each red packet is made in FSC-certified paper and the holder is crafted from recyclable materials. To bring the serpent details alive, matte UV finishes are incorporated alongside red, silver, and gold foil accents in specific areas. The design highlights the distinctive tongue, teeth, eyes and tail of the serpent. This thoughtful approach creates a subtle yet immersive atmosphere for the Year of the Snake.
Design Challenge
To differentiate from typical red packets and to achieve a harmonious balance between the snake and floral motifs, meticulous details are incorporated throughout the set, each conveying diverse blessings for the year ahead. Flickering snake tongues are hidden in the orchid as a symbol of guidance; sharp teeth concealed within the lilies foster growth; blinking snake eyes integrated into the lotus embody rebirth; snake tails disguised as anthurium pistils, bestow power & fertility upon the year.
Research
Protected by a hardbound, slide-out package, the red packet set’s packaging takes inspiration from a snake shedding its skin. The "M-fold" structure of the red packet holder artfully mimics the sinuous movement of a snake, symbolically carrying blessings through the changing seasons. The red packets are crafted from four different textured pearlescent papers, harmonising beautifully with the shimmering scales of a snake.
Inspiration
Drawing inspiration from the ouroboros, a timeless symbol depicting a serpent devouring its own tail, which signifies cycles of repetition, renewal, and the infinite passage of time, we pay homage to the essence of renewal and celebrate the arrival of the Year of Snake. The imagery of snake scales are concealed within the four different blossoms by season, connecting the intricate grace of the snake to the eternal cycle of blooming flowers.
Project Duration
The is designed in late 2024, produced and distributed in early 2025.
Operation Flow
This New Year's gift is designed for year-round use. Removing the slide-out package unveils a red packet holder. The holder employs an "M-fold” structure, allowing recipients to view all four unique designs at once when unfolded. Each section securely holds four red packets, and once emptied, reveals a description of the design, providing insight into the story behind the red packet's artwork.
Image Credits
Photography by Vizion Creation

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