Role Primary Function: Corporate Identity by Pedro Panetto

Role Primary Function: Corporate Identity by Pedro Panetto is a highly esteemed winner of the very prestigious 2021 A' Design Award an Sëlwer in Grafik, Illustratioun a Visuell Kommunikatiounsdesign Competition Category.

SëlwerGrafik· 2021

Role Primary Function: Corporate Identity

by Pedro Panetto

Client: Pedro Panetto

A' Design Award an Sëlwer Winner in Grafik Category

44,706

Verified Award Winner

Verify Award Status for #123095

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Role Primary Function: Corporate Identity

Book Text: Role ass eng Corporate Identity, déi fir eng Agence fir Videoproduktioun entworf gouf. D'Identitéit funktionéiert an animéierten an a statesche Formater. D'Symbol baséiert op enger rechteckeger Form, inspiréiert vun de rechteckege Formen, déi bei Kameraen, Klappen a Bildschiirmer heefeg sinn. De Buschtaf o ass an der Mëtt duerchgeschnidden, wat un al Filmrollen erënnert. An der Beweegung rullt d'Symbol ononnerbrach, wat d'Marque mam Numm Role verbënnt, deen aus engem portugisesche Verb kënnt, dat rullen bedeit. All gedréckten Elementer goufen mam Golden Verhältnis erstallt. D'Identitéit vermëttelt Energie a Beweegung iwwer vill Uwendungen ewech.

The Recognition

About the A' Design Award an Sëlwer

Role Primary Function: Corporate Identity ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Role Primary Function: Corporate Identity e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Role Primary Function: Corporate Identity ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Role is a video producer agency. Its visual identity works in motion or still, it conveys energy, dynamism. It works well in all kinds of applications, including videos in which this brand can behave in motion.
Dimensions & Packaging: All project and paper pieces were madw using the Golden Ratio.
Inspiration: Role's visual identity has elements from the audiovisual poduction universe as its inspiration. The letter "o" cut in half connects itself to the old film rolls. The rectangular shape of its logo has been chosen by inspiration of this universe as well, for we see many rectangular elements, such as cameras, clapboards, screens and etc. The logo in motion connects with the name of the brand "Role", which in Portuguese comes from the verb to roll , its symbol is constantly rolling.

Read the Press Release