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Marathon T-Shirt Grafik by Chika Kakazu

Marathon T-Shirt Grafik by Chika Kakazu is a highly esteemed winner of the very prestigious 2022 A' Design Award an Eisen in Grafik, Illustratioun a Visuell Kommunikatiounsdesign Competition Category.


EisenGrafik· 2022

Marathon T-Shirt Grafik

by Chika Kakazu

Client: Chika Kakazu

A' Design Award an Eisen Winner in Grafik Category

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Verified Award Winner

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Colors

The Design

About Marathon T-Shirt Grafik

Als gratis Service fir Marathon Leefer, goufen d'Original Symboler entworf an als Wärmetransfer Etiketten geliwwert fir eng vun enger Aart personaliséierter T-Shirt an engem Café zu Tokyo ze kreéieren. Fir et en onvergiessleche Kaddo fir Leefer aus der ganzer Welt ze maachen, goufen d'Ikonen op Japan a Marathon Themen reflektéiert wéi de Mount Fuji, Kaart vu Japan, Origami, Lafschueder a Marathon Leefer.

The Recognition

About the A' Design Award an Eisen

Marathon T-Shirt Grafik ass e Gewënner vum A' Design Award an Eisen, enger prestigiéiser Unerkennung, déi un gutt Designe vergi gëtt, déi déi professionell an industriell Ufuerderunge erfëllen, déi vu gutt gestaltene Kreatioune erwaart ginn. Eisen-Gewënner weisen déi grouss Fäegkeet, déi héich Spezialiséierung, dat Expertewëssen an d'kreativ Kapazitéit vun hire Schëpfer. Et gëtt erwaart, datt Marathon T-Shirt Grafik eng héich geschätzt, bewonnert a beléifte Kreatioun ass, déi praktesch an innovativ ass. Dëst mam Eisen ausgezeechent Design integréiert déi beschte Praktike vun der Industrie a huet kompetent technesch Eegeschaften, déi mat Know-how an Talent verbonne sinn. Marathon T-Shirt Grafik gëtt fir seng Grëndlechkeet respektéiert a ass gestalt, d'Liewensqualitéit ze verbesseren an ze hëllefen, d'Welt zu enger besserer Plaz ze maachen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
To design original icons & create one of a kind T-shirt for the marathon runners as a complimentary gift service at a cafe in Tokyo, Japan. (all of the marathon attendees get T-shirts and they can apply the target/or finish time and icons of their favorite selections to their T-shirts.) The purpose of this T-shirt customization event is to create a special reward for marathon runners, and to increase the awareness of the cafe.
Dimensions & Packaging
Each icon size is approximately around 30-40mm width/height.
Tags
Icons, Design, T-shirt Design, Graphic Design
Production Technology
The designs were made in Adobe Illustrator and Adobe Photoshop. All of the icons are created as a shimmer/metallic heat transfer labels so that we could apply these heat transfer labels to the T-shirt at the event.
Design Challenge
Many Japanese brands are creating lots of Japan-theme designs to attract global tourists, so it was very challenging not to be the same designs/styles that have been released already.
Research
First, I researched the keyword of Tokyo and Marathon, then came up with 3 different concept ideas (Mini Lifestyle, Minimal Japan, and Pixel Japan).
Inspiration
I tried to keep consistent with the concept of marathon, runner, and Tokyo in this minimal icons. All of the icons had to relate to these 3 concepts.
Project Duration
Proposal submitted in Feb 13th, 2019, and executed the event in Feb 28 - March 4th, 2019 in Tokyo, Japan.
Operation Flow
Marathon runners were not only coming from Japan, but also worldwide. To be able to make the design attractive for global marathon runners, I focused on the the design as simple yet intelligible as possible.
Team Members
Designer: Chika Kakazu
Designer: Krisakorn Tantitemit

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