Bronze Grafik · 2022
Carbon Research Marken-Identitéit
by Sxdesign
- A' Design Award an Bronze 2022 in Grafik
- CLIENT: Carbon Research
- Estimated Number of Design Views: 14,327
- Verification code CB86243294 · Verify this award
Colors
About Carbon Research Marken-Identitéit
Carbon Research ass eng Marken-Identitéit déi fir en akademesche Journal entwéckelt gouf, deen am Kontext vun der Kuelestoffneutralitéit gegrënnt gouf. D'Logo kombinéiert d'Bild vun der Äerd mat der atomarer Struktur vum Kuelestoff fir den Ëmweltschutz auszedrécken. D'Linnenverbindungen verschmëlzen d'Breedegraden vun der Äerd mat den Elektronebunnen, wat fir en oppent Denken a méi breet Kommunikatioun steet. Déi symmetresch a ronderëmleiend Struktur reflektéiert eng zesummenhänkend akademesch Gemeinschaft. D'kombinéiert Logo gëtt op Journal-Deckelen an anere physesche Medien gedréckt, a bleift bei enger Minimalgréisst vun 20 op 5 Millimeter liesbar.
About the A' Design Award an Bronze
Carbon Research Marken-Identitéit ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt Carbon Research Marken-Identitéit e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. Carbon Research Marken-Identitéit erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.
Press Kit
- Unique Properties
- Carbon Research's logo uses earth and carbon atomic to convey ideas of carbon neutrality and eco-protection. In detail, we use line connections to merge earth’s latitudes with electronic tracks, which means bounds of thought and symbolizes more communication. The surrounding and symmetrical structure reflects the image of a cohesive academic community. Overall, the design conveys the brand value of an international, top-tier journal and reflects a sense of mission for the time.
- Dimensions & Packaging
- The combine logo can be print on the minimal size at 20mm x 5mm.
- Tags
- graphics, illustration and visual communication, logo, academic journal, carbon, earth
- Production Technology
- It can be printed on magazine covers or other products.
- Design Challenge
- In order to express carbon, environmental protection and other elements while making the brand logo convey a deeper significance to help brand positioning, the selection of elements, how to match and combine them, and how to handle the details in the design process are huge challenges that require systematic and unified thinking by the design team.
- Research
- Research has shown that visual symbols with broad consensus can evoke a common memory and establish a unified perception of a certain figure. Earth is one of such symbols. besides expressing the concept of eco-friendly, the use of the earth as the core element of the organization over a long period of time has built a solid consensus in people's minds that they are socially responsible, international and reliable, which is the main reason why we chose this element for carbon research.
- Inspiration
- Carbon Research is an academic journal founded in the context of carbon neutrality. It aims to promote the cause of human eco-protection with an international, top-notch and authoritative figure. Based on this position, designers finally chosen the earth, commonly used by international organizations as the core element of the brand identity with the carbon atomic structure.
- Project Duration
- The project started in January 2022 in Beijing and finished in February 2022 in Beijing, China.
- Operation Flow
- The combine logo is used primarily as a typographic element on journal covers, as well as printed on journal covers or other physical media.
- Patents
- Sxdesign
- Image Credits
- Sxdesign
