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Alfa Websäit by Alisa Kalnitska

Alfa Websäit by Alisa Kalnitska is a highly esteemed winner of the very prestigious 2022 A' Design Award an Eisen in Websäit a Webdesign Competition Category.


EisenWeb· 2022

Alfa Websäit

by Alisa Kalnitska

Client: Alfa

A' Design Award an Eisen Winner in Web Category

Colors

The Design

About Alfa Websäit

Alfa ass eng féierend Krypto Gemeinschaft. Si inspiréiere all Dag. Et ass den Innovatiounsmotor deen hëlleft a motivéiert nach méi héich Ziler z'erreechen. Si sinn déi éischt a gréisste an hirer Nisch an natierlech wëlle se erausstoen. Dofir gouf decidéiert e Site mat enger eenzegaarteger Approche ze kreéieren. Horizontal Scrollen, onheemlech Animatioun, modern Typographie. D'Faarfpalette reflektéiert Geheimnis a modern Technologie gutt, helle Neon Flecken addéieren Dynamik. De Site ass einfach ze verstoen wéinst der klenger Quantitéit un Inhalt a senger richteger Plazéierung.

The Recognition

About the A' Design Award an Eisen

Alfa Websäit ass e Gewënner vum A' Design Award an Eisen, enger prestigiéiser Unerkennung, déi un gutt Designe vergi gëtt, déi déi professionell an industriell Ufuerderunge erfëllen, déi vu gutt gestaltene Kreatioune erwaart ginn. Eisen-Gewënner weisen déi grouss Fäegkeet, déi héich Spezialiséierung, dat Expertewëssen an d'kreativ Kapazitéit vun hire Schëpfer. Et gëtt erwaart, datt Alfa Websäit eng héich geschätzt, bewonnert a beléifte Kreatioun ass, déi praktesch an innovativ ass. Dëst mam Eisen ausgezeechent Design integréiert déi beschte Praktike vun der Industrie a huet kompetent technesch Eegeschaften, déi mat Know-how an Talent verbonne sinn. Alfa Websäit gëtt fir seng Grëndlechkeet respektéiert a ass gestalt, d'Liewensqualitéit ze verbesseren an ze hëllefen, d'Welt zu enger besserer Plaz ze maachen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
ALFA is a leading crypto community. They inspire us every day. It is the innovation engine that helps and motivates us to achieve even higher goals. They are the first and largest in their niche and of course they want to stand out. Therefore, it was decided to create a site with a unique approach. Horizontal scrolling, incredible animation, modern typography. The color palette reflects mystery and modern technology well, bright neon spots add dynamics. The site is easy to understand due to the small amount of content and its proper placement.
Dimensions & Packaging
The site is designed to be fully responsive: 4k resolution, laptops, smartphones, tablets and other devices. Available in the latest versions of Chrome, Firefox, Safari, iOS and Android.
Tags
UX, UI, Website, Web design, Interface, Responsive, Crypto, NFT, Blockchain, Alice K design
Production Technology
UX/UI design: Adobe Xd, Figma;
Image retouching: Adobe Photoshop;
Development: HTML, CSS, JavaScript, PHP, SQL.
Design Challenge
ITmaestro team and Alice K analyzed competitors and popular sites. Based on benchmarking and experience, a unique style was developed that highlighted the project from the first moment of launch. One of the wishes of the client was to use very little text, so UX/UI design Alice K focused on working with graphics. To get the WOW effect, animations were developed, which took a lot of time.
Research
The task was to develop a promo site for the largest blockchain community with an emphasis on the visual component and a minimum of text.
1. After the briefing of the client, similar sites and competitors were analyzed. Advantages and disadvantages are revealed.
2. After that, a wireframe and prototype of project were designed;
3. Alice K and ITmaestro team moved on to visual design, development and animations;
4. The site has been tested for usability on different types of users (and on different devices), as a result of which errors were found and eliminated (in order of priority) that made it difficult for users to achieve the goal.
5. Also: usability tests, system load, site loading speed, support for all popular devices and other important tests and studies are regularly conducted.
Inspiration
Blockchain is a very rapidly developing field and it was incredibly interesting for ITmaestro team to work with it. This area is the future. UX/UI designer Alice K wanted to make a dark design using modern styles therefore applied glassmorphism and geometric fonts.
Result:
A dark interface has been designed, a horizontal scroll on the computer version of the design has become a feature, which you can hardly find anywhere else, and very unusual graphics combined with the minimalism of dark interfaces.
Project Duration
The project started in June 2021 in Kharkiv, Ukraine.
Published on the web in September 2021.
Update October 2021 - until now.
Operation Flow
The site has a one-page structure with horizontal scrolling and easy navigation.
In total, there are 6 sections in the menu with a minimum of text description so as not to overload users.
The founders of the ALFA community organized the first incubator in this industry. Providing information and financial support for the development of interesting projects in the field of blockchain.
To participate - users can use the contact form to tell about their project and take part in the competition.
Also, users can switch the language, get acquainted with the team and ask administration questions using the contact form.
Team Members
Designer: Alice K
Developer: Oleg K
Image Credits
Freepik

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