Q Sky Pilates Markenidentitéit by Yuanyuan Yang

Q Sky Pilates Markenidentitéit by Yuanyuan Yang is a highly esteemed winner of the very prestigious 2023 A' Design Award an Eisen in Grafik, Illustratioun a Visuell Kommunikatiounsdesign Competition Category.

EisenGrafik· 2023

Q Sky Pilates Markenidentitéit

by Yuanyuan Yang

Client: Q Sky

A' Design Award an Eisen Winner in Grafik Category

9,571

Verified Award Winner

Verify Award Status for #144502

View at A' Design Award Press Release Award Badge

Colors

The Design

About Q Sky Pilates Markenidentitéit

Q Sky Pilates ass eng Markenidentitéit, déi fir e Pilates-Studio entwéckelt gouf. De Buschtaf Q ass gezeechent wéi e Vugel, deen fräi am Himmel fléit, wat den Numm vum Studio mat engem Gefill vu Liichtegkeet, Fräiheet an Entspanung verbënnt. Den eenzele Buschtaf funktionéiert als onofhängeg grafescht Element, a bleift konsequent mat der Schrëft, déi fir den ganzen Markennumm benotzt gëtt. D'Identitéit gëtt op Raumbeschëlderung, Sportswear, Waasserbecher a Membershipskaarten applizéiert, hiergestallt mat Digitaldrock, Siebdrock a Stickerei. Op d'Faarftreue vun all Material gouf mat grousser Sorgfalt geachtet.

The Recognition

About the A' Design Award an Eisen

Q Sky Pilates Markenidentitéit ass e Gewënner vum A' Design Award an Eisen, enger prestigiéiser Unerkennung, déi un gutt Designe vergi gëtt, déi déi professionell an industriell Ufuerderunge erfëllen, déi vu gutt gestaltene Kreatioune erwaart ginn. Eisen-Gewënner weisen déi grouss Fäegkeet, déi héich Spezialiséierung, dat Expertewëssen an d'kreativ Kapazitéit vun hire Schëpfer. Et gëtt erwaart, datt Q Sky Pilates Markenidentitéit eng héich geschätzt, bewonnert a beléifte Kreatioun ass, déi praktesch an innovativ ass. Dëst mam Eisen ausgezeechent Design integréiert déi beschte Praktike vun der Industrie a huet kompetent technesch Eegeschaften, déi mat Know-how an Talent verbonne sinn. Q Sky Pilates Markenidentitéit gëtt fir seng Grëndlechkeet respektéiert a ass gestalt, d'Liewensqualitéit ze verbesseren an ze hëllefen, d'Welt zu enger besserer Plaz ze maachen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The visual image visualizes the first letter "Q" in English through associative language, like a bird flying freely in the sky, so as to echo the pleasant feeling conveyed by the Qingkong brand and Pilates; when the letter "Q" is presented independently , is a flying bird, and when the brand name is fully expressed, the overall font can still achieve a high degree of uniformity.
Dimensions & Packaging: Size according to specific object application
Tags: Pilates, sports, fitness, sky, bird
Production Technology: Mainly used in space signs and sportswear, water cups, membership cards and other carriers, the technology used is mainly digital printing, silk screen printing, embroidery.
Design Challenge: There is not much challenge, mainly because of the test of the fineness of the color on different carriers and the craftsmanship during the application process.
Research: Using intuitive visual effects, people perceive industry attributes and a relaxed atmosphere.
Inspiration: Pilates brings a sense of lightness, freedom and relaxation, as well as the imaginary of the sky in the name. Therefore, the combination of flying birds and the brand's initial letter "Q" can be used as an independent graphic without excessive design and destruction. The font tone of the overall name.
Project Duration: Starting in March 2022, the space will be imported in May, and the items will be produced in August. It will officially open on October 1.
Operation Flow: It is mainly based on the physical space display, and the requirements for color and lighting are relatively high, which will be related to people's associations with nature and the sky when they see the logo or visual image.
Patents: Trademark holder: Q Sky
Image Credits: Design，Feng Lei，2022