Dragon Spirit Chinese Baijiu Verpackung fir Alkoholfläsch by Yingsong Chen

Dragon Spirit Chinese Baijiu Verpackung fir Alkoholfläsch by Yingsong Chen is a highly esteemed winner of the very prestigious 2023 A' Design Award an Bronze in Verpackungsdesign Competition Category.

BronzeVerpackung· 2023

Dragon Spirit Chinese Baijiu Verpackung fir Alkoholfläsch

by Yingsong Chen

Client: Long Hun Liquor Industry (China) Co., Ltd

A' Design Award an Bronze Winner in Verpackung Category

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Verified Award Winner

Verify Award Status for #149693

View at A' Design Award Press Release Award Badge

Colors

The Design

About Dragon Spirit Chinese Baijiu Verpackung fir Alkoholfläsch

Dragon Spirit Chinese Baijiu ass en Verpackungsdesign fir e chinesesche Likör. Den Design ass inspiréiert vun der Penselmolerei "Nine Dragons" aus der südlecher Song-Dynastie. E Draach aus dësem Gemäld erschéngt op der Fläsch, an de Draachekapp ass aus Metall geformt, wat d'Bild vun zwou an dräi Dimensiounen bréngt. De Metallkapp ass mat enger gëllener Duerstellung vum Chishui-Floss drënner kombinéiert, wat den Androck vermëttelt, datt de Draach Waasser vum Himmel gëtt. Den Deckel erënnert un e keeserlecht Sigel a weist siwe Sigelen. Et gi Pabeier, PMMA, Glas a Metall benotzt.

The Recognition

About the A' Design Award an Bronze

Dragon Spirit Chinese Baijiu Verpackung fir Alkoholfläsch ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt Dragon Spirit Chinese Baijiu Verpackung fir Alkoholfläsch e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. Dragon Spirit Chinese Baijiu Verpackung fir Alkoholfläsch erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The dragon from the "Nine Dragons" is used on the bottle. The dragon's head are made of stereometallic material. The combination of ancient paintings and metal dragons, the dragon from the two-dimensional space of ancient paintings to three-dimensional space which feels like the dragon has flown out of an ancient painting and leaped onto the paper.
The head of the dragon and the golden "Chishui River" below are cleverly combined, just like a dragon spitting water in the sky.
Dimensions & Packaging: 140mmx140mmx300mm
Production Technology: Paper, PMMA, glass, metal
Inspiration: Inspired by the Chinese brush painting "Nine Dragons" of the Southern Song Dynasty. The metal dragon's head was flying from the ancient painting. Combination of 2D and 3D space. The lid of the bottle is like Qianlong's imperial seal. 7 seals on it, including the 6 seals Qianlong put on the Nine Dragons.The other one is the seal of "Chen Rong",which pays tribute to this great artist. Chinese liquors are also the masterpieces of Chinese brewers, paying tribute to the spirit of the craftsman.
Team Members: Creative Director: Yingsong Chen
Illustrator: Huandi Li
3D: Wei Hu
Design: Huandi Li, Pan Wang

Read the Press Release