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20th Anniversary Logo by Huo Kai

20th Anniversary Logo by Huo Kai is a highly esteemed winner of the very prestigious 2023 A' Design Award an Bronze in Grafik, Illustratioun a Visuell Kommunikatiounsdesign Competition Category.


BronzeGrafik· 2023

20th Anniversary Logo

by Huo Kai

Client: Northeastern University of China

A' Design Award an Bronze Winner in Grafik Category

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Verified Award Winner

Verify Award Status for #150397

Colors

The Design

About 20th Anniversary Logo

Book Text: 20. Anniversaire ass e Logo, deen fir d'Konschtfakultéit vun der Nordëstlecher Universitéit vu China entwéckelt gouf. De Logo markéiert zwanzeg Joer säit der Grënnung vun der Fakultéit. D'Design kombinéiert d'Zuel 20 mat Biller vun engem Wandrad, Blummen a Bänn. Déi véier Bänn representéieren déi véier Haaptstudiegäng vun der Fakultéit. De Logo gëtt mat Véierfaarwendrock, Bronzéieren an Ageprägungstechnicke produzéiert. D'Zeeche gëtt op gedréckte Dokumenter, Souveniren a kulturell Produkter applizéiert. D'Zil ass et, d'Feier mat den Alumni a China an am Ausland ze deelen.

The Recognition

About the A' Design Award an Bronze

20th Anniversary Logo ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt 20th Anniversary Logo e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. 20th Anniversary Logo erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
It is a logo to celebrate the 20th anniversary of the founding of College of Arts. What is different is that the design is important to integrate into the leapfrog concept of the Academy and compete with the development of various majors. It will be used during the 20th anniversary of the college and celebrate the college's birthday with alumni at home and abroad.
Dimensions & Packaging
Logo Data size: 800mm (H) x 800mm (W), 300dpi, cmyk. Packing Data size: 420mm (H) x 300mm (W). Notebook Data size: 291mm (H) x213mm (W).
Tags
Logo, Art, Celebration, Print, Cultural creativity, Graphic design
Production Technology
The logo adopts four-color printing technology, bronzing technology, indentation technology, etc., and is widely used in printing documents. The works are also printed in cultural and creative products to spread the festivities of the festival.
Design Challenge
The difficulty of this project design lies in the unity of creativity and artistic beauty of the 20th anniversary. The emotion, appeal and artistic communication effect of works on people are very important.
Research
It is a visual art design to celebrate the anniversary of the college. The purpose is to unite and let alumni at home and abroad celebrate the important birthday of their alma mater. The publicity method is to mail to alumni through souvenirs, printed materials and other publicity media, which has memorial significance and cultural value.
Inspiration
The inspiration of the work comes from the beautiful blooming of flowers watered by black water. The windmill of the Academy of Arts is continuously rotating and developing. The four majors of the Academy of Arts are advancing side by side, and the ribbon is dancing a beautiful tomorrow, celebrating the 20th anniversary of the founding of the Academy of Arts of Northeast University.
Project Duration
The project starts in January 2021 and ends in February 2021 in Shenyang, China
Operation Flow
In order to celebrate the 20th anniversary of College of Arts, the works were used in print, souvenirs, etc. Through close contact between people and signs, the works can make people feel the festive atmosphere of the festival.
Image Credits
Image #1 : Creator Huo Kai, Gao He, 2021.
Image #2 : Photographer Gao He, 2021.
Image #3 : Photographer Gao He, 2021.
Image #4 : Photographer Huo Kai, 2021.
Image #5 : Photographer Huo Kai, 2021.

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