CZBank Youth Speech Contest Event Visuell Identitéit vum Zhejiang Gongshang University

D'Wierk CZBank Youth Speech Contest Event Visuell Identitéit vum Designer Zhejiang Gongshang University ass en héich geschätzten Gewënner vum prestigiéisen 2024 A' Design Award an Bronze an der Wettbewerbskategorie Grafik, Illustratioun a Visuell Kommunikatiounsdesign.

BronzeGrafik· 2024

CZBank Youth Speech Contest Event Visuell Identitéit

vum Zhejiang Gongshang University

Client: CZBank

A' Design Award an Bronze Gewënner an der Kategorie Grafik

14,051

Verifizéierte Präisgewënner

Präisstatus fir #153002 verifizéieren

Kuckt beim A' Design Award Pressemëtteelung Award Badge

Faarwen

Den Design

Iwwer CZBank Youth Speech Contest Event Visuell Identitéit

D'CZBank Jugend Riedwettbewerb ass déi haaptsächlech visuell Identitéit, déi fir eng jäerlech Riedveranstaltung vun der CZBank fir jonk Participanten entworf gouf. D'Thema vum Wettbewerb ass d'Erwerf vun der Kultur wéi Wuerzelen an d'Schaafe vun enger besserer Zukunft. Den Design kombinéiert e Riedmikrofon mat Bamwuerzelen an enger dräidimensionaler Liniëform. Verflächt Formen a transparent Materialie dréckt d'Iwwerdroe vum kulturellen Ierwe aus. D'Visuell gëtt op Eventposteren, den Riedveranstaltungsuert an Ausseewerbung erweidert, sou datt et sech fir Medien, Livestreaming an On-Site-Notzung eegent.

D'Unerkennung

Iwwer den A' Design Award an Bronze

CZBank Youth Speech Contest Event Visuell Identitéit ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt CZBank Youth Speech Contest Event Visuell Identitéit e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. CZBank Youth Speech Contest Event Visuell Identitéit erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften: The Youth Speech Contest of CZBank is an annual important cultural event. The theme of this speech contest is "Inheriting Culture Like Roots, Creating a Better Future". The main participants are young people. Designing a solution that is loved by young people became the main challenge. The creative design concept combines the speech microphone with the roots of a tree in a 3D line form, using intertwined shapes for a blended representation that echoes the theme.
Tags: Culture, Innovation, Competition
Design Erausfuerderung: In the field of banking, speech events are usually more traditional and lack visual representations specifically designed for young people. It is rare to find such a youthful visual impression as this design, making it a positive attempt and exploration in the realm of banking speech event visuals.
Fuerschung: The design of the main visual for the event took into full consideration the adaptation to various application scenarios in the speech contest. Corresponding design extensions were made for event posters, the speech venue, and outdoor promotions, ensuring that both speakers and audience members can have a visually appealing experience across media, livestreaming, and on-site presence.
Inspiratioun: In this design, specific elements are incorporated: the metaphorical representation of cultural heritage through the absorption of nutrients by tree roots, the expression of intangible cultural transmission through transparent materials, and the analogy of a microphone to a tree trunk to symbolize the dissemination of speeches, conveying rich implications. The design has a strong visual impact that effectively captures the attention of young people and is well understood.
Projetdauer: The project started its design phase in April 2022 and was completed in June 2022. It was officially released in June 2022 as well.
Operatiounsablaf: Speech events are usually more traditional and lack visual representations designed. It is rare to see a visual impression that is as youthful as this design concept. This is a positive attempt and exploration in the realm of banking speech event visuals. With CZBank's strategic shift towards targeting young people as their customer base, the application of this main visual for the event has gained identification from young individuals.
Teammemberen: Designer: Kan Zhao