Omar Khayyam Plakatserie by Vahid Mirzaei is a highly esteemed winner of the very prestigious 2025 A' Design Award an Sëlwer in Grafik, Illustratioun a Visuell Kommunikatiounsdesign Competition Category.
SëlwerGrafik· 2025
Omar Khayyam Plakatserie
Client: Vahid Mirzaei Design
A' Design Award an Sëlwer Winner in Grafik Category
Verified Award Winner
Verify Award Status for #169346The Design
About Omar Khayyam Plakatserie
Omar Khayyam ass eng Serie vun urbane Plakater, déi d'Poesie vum persesche Poet Omar Khayyam presentéieren. D'Plakater markéieren de 975. Anniversaire vun der Gebuert vum Poet. All Plakat kombinéiert persesch Typographie mat enger englescher Iwwersetzung, déi am ieweschte lénksen Beräich placéiert ass. D'Schrëftgestaltung baséiert op klassescher persescher Kalligraphie an ass fir eng gutt Liesbarkeet a beschäftegten ëffentleche Plaze verfeinert. All Plakat moosst 150 op 107 Zentimeter a benotzt CMYK-Faarwen mat 300 dpi. D'Serie gouf a Metrostatiounen an anere ëffentleche Plazen zu Teheran gewisen.
The Recognition
About the A' Design Award an Sëlwer
Omar Khayyam Plakatserie ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Omar Khayyam Plakatserie e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Omar Khayyam Plakatserie ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- To commemorate the 975th birth anniversary of Omar Khayyam, this project presents urban posters featuring his timeless poetry. The designs integrate Persian typography with English translations in the upper left, bringing his philosophical reflections to public spaces such as metro stations, buses, and city streets, making his wisdom accessible to all and fostering a cultural dialogue between past and present.
- Dimensions & Packaging
- 150 cm X 107 cm
CMYK color
300 dpi - Tags
- Khayyam, Poster, Calligraphy, Typography, color, life, minimal
- Production Technology
- The posters utilize digital typography, combining Persian calligraphy with modern graphic design principles. The process involved custom type design, composition refinement, and digital rendering to ensure clarity and aesthetic harmony. The typography is crafted to evoke the elegance of classical Persian script while maintaining legibility for contemporary audiences in public spaces.
- Design Challenge
- Balancing traditional Persian calligraphy with modern digital typography was a key challenge. Ensuring readability in busy urban settings, maintaining cultural authenticity, and integrating bilingual content harmoniously required meticulous composition. Additionally, adapting the artwork for various public spaces while keeping a cohesive visual identity posed a creative and technical challenge.
- Research
- Omar Khayyam was a Persian poet, mathematician, and philosopher whose quatrains explore existential themes, fate, and the passage of time. His poetry has influenced visual arts, literature, and philosophy worldwide. In design and typography, his verses inspire expressive forms, merging aesthetic beauty with intellectual depth. This project extends his legacy into public art, engaging new audiences with his profound reflections.
- Inspiration
- The project was inspired by Khayyam’s timeless wisdom and its relevance to modern life. His poetry explores fate, existence, and the fleeting nature of time, themes that resonate deeply today. The idea of bringing classical Persian literature into contemporary public spaces came from a desire to bridge history, art, and everyday life, creating moments of reflection amid the urban rush.
- Project Duration
- The project started in February 2023 in Tehran and finished in June 2023 in Tehran, and was exhibited in Metro stations and urban spaces in May 2023.
- Operation Flow
- The interaction happens as passersby encounter the posters in urban spaces, catching their eye with intricate Persian typography. The key frames include the first glance, where the poetry’s visual elegance intrigues, followed by reading the English translation, offering accessibility. The final frame is reflection, where viewers connect with Khayyam’s words, making his poetry a part of their thoughts and urban experience.
- Image Credits
- Designed by Vahid Mirzaei
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