Thorn Metamorphosis Produkt Animatioun vum Qzens Furniture Art Design

D'Wierk Thorn Metamorphosis Produkt Animatioun vum Designer Qzens Furniture Art Design ass en héich geschätzten Gewënner vum prestigiéisen 2025 A' Design Award an Sëlwer an der Wettbewerbskategorie Film, Video an Animatiounsdesign.

SëlwerFilm· 2025

Thorn Metamorphosis Produkt Animatioun

vum Qzens Furniture Art Design

Client: QZENS Furniture - Art - Design

A' Design Award an Sëlwer Gewënner an der Kategorie Film

43,733

Verifizéierte Präisgewënner

Präisstatus fir #170360 verifizéieren

Säit besichen Kuckt beim A' Design Award Pressemëtteelung Award Badge

Faarwen

Den Design

Iwwer Thorn Metamorphosis Produkt Animatioun

Thorn Lighting transforméiert déi schaafst Form vun der Natur, de Dueren, an en moderne Designobjekt dat d'Gläichgewiicht tëscht haart a mëll, Liicht a Schatten verkierpert. Inspiréiert vun der Metamorphose vun der Natur symboliséiert dës Beliichtung Kraaft, Resilenz a spirituellt Wuesstem duerch Widderstand. De Design vermëscht rau, organesch Kanten mat industriellen Linnen a reflektéiert d'Schéinheet an d'Hoffnung déi an Erausfuerderunge fonnt ginn. Eng kinematesch Erfarung gouf mat Houdini, Redshift an erweiderten Simulatiounstechnike geschaf fir dës Transformatioun visuell derzestellen, a vermëscht de wëlle Geescht vun der Natur mat moderner Ästhetik.

D'Unerkennung

Iwwer den A' Design Award an Sëlwer

Thorn Metamorphosis Produkt Animatioun ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Thorn Metamorphosis Produkt Animatioun e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Thorn Metamorphosis Produkt Animatioun ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften: Over time, nature’s forms are shaped by human hands into industrial products. While this transformation sped up with the Industrial Revolution, the organic structures of nature continue to inspire design. Thorn Lighting transforms the thorn, one of nature’s harshest forms, into a modern design object. This process reflects the evolution into a functional product, while maintaining the wild and unique beauty of nature.
Dimensiounen & Verpackung: The video was exported as an MP4 file, 16:9 aspect ratio, 3072x1728 resolution with H.264 compression at 24 FPS. A high quality MOV export is also available without as much compression but larger file size.
Tags: Thorn, Lighting, Nature, Metamorphosis, Transformation, Vfx, 3D, Cgi, Animation, Organic
Produktiounstechnologie: Thorn’s cinematic was created using Houdini and rendered with Redshift on dual RTX 4090 GPUs. Final renders were composited in Nuke, edited in After Effects, and color graded in DaVinci Resolve. Starting from CAD data, Houdini’s procedural tools shaped its organic transformation. Vellum simulations drove the metamorphosis, while anamorphic CG cameras and lighting enhanced its cinematic feel. Product photos provided key references to achieve realistic material properties in the animation.
Design Erausfuerderung: Creating the right composition for this animation about the transformation of nature into an industrial lighting product was a challenge. It was a real challenge to model and synchronize the scenes that reflect the reality of nature, while at the same time harmonizing with the specially prepared music and conveying the intended emotions to the audience in an effective and cinematographic way.
Fuerschung: The effects of seasonal changes on nature were researched. Realistic seed, thorn, and leaf models were created, observing their wind-driven movements. 3D modeling was done based on the product's components. Multiple tests ensured accurate material textures. To capture true lighting and colors, recordings were made in various environments. A special composition was crafted to narrate the metamorphosis in sync with the animation.
Inspiratioun: Inspired by nature’s metamorphosis, Thorn Lighting transforms sharp thorns into light, symbolizing strength and beauty. Thorns, representing resilience and growth through adversity, serve as metaphors for spiritual evolution. Blending their raw edge with industrial lines, Thorn strikes a balance between harshness and softness, light and shadow. It reflects the human journey of finding beauty and hope in challenges, merging nature’s wild spirit with modern aesthetics and functionality.
Projetdauer: The project started simultaneously in New York and Ankara in September 2023 and was completed in July 2024. The creation process of the work was spread across this timeline and was not continues.
Operatiounsablaf: The cinematic was created to showcase the origin story of Thorn in an elegant and self-explanatory way. Its purpose is to take the audience on a small journey of transformation. The video is intended to be shared on social platforms and during events to create attraction around the product.
Teammemberen: Designer: Yılmaz DOĞAN
VFX Artist: Tuna ÜNALAN
Music: Yağız ORAL
Product Manufacturer: H.Ibrahim DOĞAN
Creative Direction: Hakan N. TÜRKMEN
Bildnoweis: Tuna ÜNALAN
Yağız ORAL
Yılmaz DOĞAN