C'YiShu Corporate Identity by Wang Zhiqi

C'YiShu Corporate Identity by Wang Zhiqi is a highly esteemed winner of the very prestigious 2020 A' Design Award an Sëlwer in Grafik, Illustratioun a Visuell Kommunikatiounsdesign Competition Category.

SëlwerGrafik· 2020

C'YiShu Corporate Identity

by Wang Zhiqi

Client: WangZhiqi

A' Design Award an Sëlwer Winner in Grafik Category

45,754

Verified Award Winner

Verify Award Status for #91288

View at A' Design Award Press Release Award Badge

Colors

The Design

About C'YiShu Corporate Identity

C'YiShu ass eng Corporate Identity, déi fir en Atelier entwéckelt gouf, dee Architektur-Innenarchitektur mat Pianoausbildung kombinéiert. D'Identitéit ass ronderëm e personaliséiert Symbol opgebaut, dat chinesesch Schrëftzeeche mat raimlecher Form verbënnt. Hëllefsgrafike stellen d'Geschäftsberäicher vum Atelier duer, déi Design, Piano, Kaffi a Miwwele beinhalten. De Symbol funktionéiert als e komplett visuellt System an net just als e eenzege Logo. D'Uwendunge beinhalten Notizbicher, Visittekaarten, Enveloppen, Stofftäschen a Broschen, hiergestallt mat Sëlwerdrock, wäissem Heeßprägen, Spezialpabeier a Metall-Laserschnëtt.

The Recognition

About the A' Design Award an Sëlwer

C'YiShu Corporate Identity ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt C'YiShu Corporate Identity e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. C'YiShu Corporate Identity ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Designer have finished the customization of the unique symbol for project, and by filling in the auxiliary graphics representing multiple business forms, the logo is an overall and systematic visual symbol instead of a simple logo. A variety of graphics accomplish the production of a rich, complete and unique brand system, easy to to remember and spread.
Dimensions & Packaging: Notepads82mmx190mm, notebooks105mmx148mm, sketch book210mmx297mm, business cards50mmx90mm/50mmx50mm, cards, cloth bags340mmx410mm ，envelope100mmx200mm，File pocket180mmx250mm，Work card70mmx10mm，Brooch20mmx22mm
Tags: visual communication design
Production Technology: Printing silver Hot stamping white Specialty paper Metal laser Hollowing
Design Challenge: Find the appropriate design language to reflect the connotation of the industry and brand
Research: The logo combines Chinese characters with spatial form skillfully, and impresses the audience in the communication process through its diversified design of the unique symbols.
Inspiration: Dominated by architectural interior design, it combines piano education with the concepts of "Chi" and Sense of Space, aiming to build itself into a studio of diverse spaces for design, piano, coffee, and furniture.
Project Duration: The project started in November 2018 in Xi'an and finished in March 2019 in Xi'an, and was won Golden Pin Design Award 2019
Operation Flow: Designer have been weighing the use of different graphics to represent corresponding business forms, making repeated trials on the use of stripes of various thickness and gradient, and trying to obtain the effect of detail control as desired.
Team Members: WangZhiqi