Viewing Korean History Primärfunktioun: Buchdeckel-Design fir Léierbicher by Jaehun Kim is a highly esteemed winner of the very prestigious 2020 A' Design Award an Sëlwer in Grafik, Illustratioun a Visuell Kommunikatiounsdesign Competition Category.
SëlwerGrafik· 2020
Viewing Korean History Primärfunktioun: Buchdeckel-Design fir Léierbicher
by Jaehun Kim
Client: Visang
A' Design Award an Sëlwer Winner in Grafik Category
Verified Award Winner
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About Viewing Korean History Primärfunktioun: Buchdeckel-Design fir Léierbicher
D'"Vue op d'koreanesch Geschicht" ass eng Buchdeckel-Serie fir dräi Geschichts-Léierbicher. D'Deckele goufe fir Schüler aus der Mëttel- an der Ieweschtschoul entworf. Eng einfach, dräieckeg Grafik an eng Typografie an der Mëtt weisen den Numm vum Fach a suerge fir eng konstant Identitéit vun der Serie. Déi zwee Mëttelschoulsbicher deelen dee selwechte Layout. Den Deckel vun der Ieweschtschoul weist de moderne Schüler, deen a engem eenzege Raum mat verschiddenen Epochë verbonnen ass. Sticker an Epoxy passe faarflech zum Hannergrond, an eng krëtzefräi Beschichtung reduzéiert d'Ofnotzung während der Notzung.
The Recognition
About the A' Design Award an Sëlwer
Viewing Korean History Primärfunktioun: Buchdeckel-Design fir Léierbicher ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Viewing Korean History Primärfunktioun: Buchdeckel-Design fir Léierbicher e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Viewing Korean History Primärfunktioun: Buchdeckel-Design fir Léierbicher ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- There are 3 history textbooks, while the concept cover images for middle and high school textbooks is meeting history. The simple diamond-shaped graphic and font in the center express the subject name, keeping the history textbooks’ identity consistent.
- Dimensions & Packaging
- Width 220mm X Depth 14mm X Height 280mm, Weight: 700g, Paper material: Snow White 250g
- Tags
- History textbook, student, Book cover, textbook
- Production Technology
- Various post-processing methods were used to maximize the implementation of the design concept. With the diamond shape at the center, stickers and epoxy were effectively used to match the background color and generate a premium look. No-scratch coating was used for finishing to minimize scratches and tears during use.
- Design Challenge
- Without images of historical artifacts on the cover, users are not easily reminded of the subject content. For this reason, many history textbooks have ended up with similar cover designs. The key task was to implement an idea that differed from the norm, and through much effort the History Viewed by Us concept was created. As a result, Visang history textbooks were able to differentiate themselves and gain much support from students.
- Research
- As many textbooks compete in the market in Korea, a differentiated cover design is a key element to win the competition. Concepts and images that cater to students, in addition to the unique identity strategy for history textbooks, allowed us to differentiate our product from others. More than anything, high user satisfaction is the value sought by Visang history textbooks.
- Inspiration
- Although history can be a difficult subject, it can be made more interesting for them if done right. The cover design expresses the perspective of viewing history to show that studying history can be made easier. For middle school, the two textbooks were configured with the same layout to depict the experience of feeling history in a relaxing way. The cover design of the high school textbook aims to deliver an image of the modern student being connected to different eras in the same space.
- Project Duration
- This project was started March 2019 and finished August 2019 in Seoul, Korea.
- Operation Flow
- The history textbooks provide not only information but also services for communication between students and teachers. Various apps and websites to help teachers teach and students learn enhance user convenience. The services reinforce the brand of Visang history textbooks through a consistent identity.
- Team Members
- Art Director : kyoungmi Yoo
Designer : seyeon Jeong
Designer : yoonjeong Kang
Designer : kyounghee Kim
Designer : jisoo Kim - Image Credits
- VISANG
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