Daikure Brand Identity โปสเตอร์ by JBBC Branding Consultancy is a highly esteemed winner of the very prestigious 2020 A' Design Award ລະດັບທອງສຳລິດ in ການອອກແບບການໂຄສະນາ, ການຕະຫຼາດ ແລະ ການສື່ສານ Competition Category.

ທອງສຳລິດການໂຄສະນາ· 2020

Daikure Brand Identity โปสเตอร์

by JBBC Branding Consultancy

Client: JBBC Branding Consultancy

A' Design Award ລະດັບທອງສຳລິດ Winner in ການໂຄສະນາ Category

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Verified Award Winner

Verify Award Status for #101065

View at A' Design Award Press Release Award Badge

Colors

The Design

About Daikure Brand Identity โปสเตอร์

ອັດຕະລັກຂອງແບຣນ Daikure ເປັນຊຸດໂປສເຕີທີ່ສ້າງຂຶ້ນສຳລັບບໍລິສັດຜະລິດອຸດສາຫະກຳໜັກຂອງຍີ່ປຸ່ນ. ພະນັກງານຕົວຈິງຂອງບໍລິສັດໄດ້ປະກົດຕົວເປັນນາງແບບ. ສາຍຕາທີ່ແຈ້ງຊັດ ແລະໜັກແໜ້ນສະແດງອອກເຖິງຄວາມມຸ່ງໝັ້ນ ແລະ ຄວາມຊຳນານໃນວິຊາຊີບ. ທ່າທາງຂອງນາງແບບສະແດງເຖິງຄວາມກ້າຫານໃນວິຊາການ. ການສະແດງອອກທາງໃບໜ້າສະທ້ອນເຖິງປະສົບການອັນຍາວນານ ແລະ ຄວາມໜ້າເຊື່ອຖື. ຄວາມແຕກຕ່າງລະຫວ່າງແສງສະຫວ່າງ ແລະ ສີຟ້າເຂັ້ມ ຊ່ວຍສະໜັບສະໜູນຄຸນຄ່າຂອງແບຣນໃນດ້ານຄວາມເປັນມືອາຊີບ, ຄວາມລະອຽດຮອບຄອບ ແລະ ຄວາມຊຳນານງານ. ພາບເຫຼົ່ານີ້ຖືກອອກແບບມາເພື່ອສະແດງເຖິງພະລັງທີ່ໜັກແໜ້ນ ແລະ ໜັກແໜ້ນທາງອາລົມ.

The Recognition

About the A' Design Award ລະດັບທອງສຳລິດ

Daikure Brand Identity โปสเตอร์ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງສຳລັບການອອກແບບທີ່ໂດດເດັ່ນ ເຊິ່ງມີລັກສະນະເດັ່ນດ້ວຍຄວາມຄິດສ້າງສັນ ຄວາມຫຼັກແຫຼມ ແລະ ຄວາມຄົມຄາຍ. ຜູ້ຊະນະລະດັບທອງສຳລິດແມ່ນຜົນງານທີ່ມີທັກສະພຽງພໍ ແລະ ສ້າງສັນຢ່າງໂດດເດັ່ນ ທີ່ຢືນຢັນປະສົບການອັນກວ້າງຂວາງ ຈິນຕະນາການ ແລະ ຄວາມສາມາດຂອງຜູ້ອອກແບບ. Daikure Brand Identity โปสเตอร์ ຖືກຄາດວ່າຈະເປັນສິ່ງຂອງທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ເປັນມືອາຊີບ ແລະ ມີນະວັດຕະກຳຢ່າງໂດດເດັ່ນ. ການອອກແບບທີ່ຊະນະລະດັບທອງສຳລິດນີ້ນຳໃຊ້ວິທີປະຕິບັດທີ່ດີທີ່ສຸດໃນດ້ານສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ ແລະ ດີເລີດໃນການເອົາໃຈໃສ່ລາຍລະອຽດ. Daikure Brand Identity โปสเตอร์ ຕອບສະໜອງຄວາມຕ້ອງການຢ່າງດີເລີດ ສຳຜັດຄວາມປາດຖະໜາ ດຶງດູດຄວາມຮູ້ສຶກ ແລະ ກະຕຸ້ນຄວາມຢາກຮູ້ຢາກເຫັນ.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The posters expressed the craftsman attitude from Japanese culture and show Japanese heritage attitude, innovation for high technology and superb performance and amazing welding technique.
Tags: Daikure, Manufacturing, Poster, Japan, JBBC
Production Technology: The clear and steadfast eyes expressed the attitude of focus and craftsmanship, and posture of models expressed the breakthrough and boldness in profession. In addition, the facial expression showed the experience from old heritage regarded as trustworthy and depended. Contrast of the light arrangement and dark blue were in consistent with the brand values as professional, detail-oriented and craftsmanship. The picture was designed to reveal with strong and solid energy.
Design Challenge: One challenge was to take perfect shot with these two gentleman who were real staffs in Daikure but they did wonderful job. The other challenge was to show the craftsmanship and welding technique in the same design.
Research: Jbbc conducted many deep interviews with employees and clients of Daikure in Japan. The design concept was developed from the feedback from both parties.
Inspiration: "Though people may regard us as old school, for the past 60 years, this is the way we work, insisting in every detail and making every machinery product as the only handmade craft piece in the world. The attitude is in our blood as a Japanese and that's the reason why we can keep Daikure in the position as one of the world leading company in this category" said by Chief Officer of Operation in Daikure.
Patents: Copyrights belong to Jblossom Branding Consultancy Co., Ltd., 2019
Image Credits: Jblossom Branding Consultancy Co., Ltd