Mi Transformers Optimus Prime Packaging ບັນຈຸພັນຂອງຫຼິ້ນຕົວຕໍ່ Mi Transformers Optimus Prime by Yang Zhang is a highly esteemed winner of the very prestigious 2021 A' Design Award ລະດັບເຫຼັກ in ການອອກແບບບັນຈຸພັນ Competition Category.
ເຫຼັກບັນຈຸພັນ· 2021
Mi Transformers Optimus Prime Packaging ບັນຈຸພັນຂອງຫຼິ້ນຕົວຕໍ່ Mi Transformers Optimus Prime
by Yang Zhang
Client: Beijing AIQI Technology Co., Ltd.
A' Design Award ລະດັບເຫຼັກ Winner in ບັນຈຸພັນ Category
Verified Award Winner
Verify Award Status for #106372The Design
About Mi Transformers Optimus Prime Packaging ບັນຈຸພັນຂອງຫຼິ້ນຕົວຕໍ່ Mi Transformers Optimus Prime
ບັນຈຸພັນຂອງ Mi Transformers Optimus Prime ເປັນຊອງເຈ້ຍທີ່ອອກແບບມາສຳລັບຂອງຫຼິ້ນປະເພດຕົວຕໍ່. ດ້ານໜ້າຂອງກ່ອງສະແດງໃຫ້ເຫັນຜະລິດຕະພັນທີ່ປະກອບແລ້ວ ເພື່ອໃຫ້ຜູ້ຊື້ເຫັນຮູບຊົງ ແລະ ສ່ວນທີ່ເຄື່ອນໄຫວໄດ້ຢ່າງຊັດເຈນ. ຮູບແບບທີ່ຮຽບງ່າຍ ແລະ ໂຕນສີສະທ້ອນເຖິງລັກສະນະຂອງຂອງຫຼິ້ນນັ້ນ. ໜ້າທີ່ໃນການວາງສະແດງ ແລະ ການບັນຈຸຖືກປະສົມປະສານເຂົ້າໃນໂຄງສ້າງດຽວກັນ. ຝາປິດດ້ານເທິງເປີດອອກເພື່ອເຜີຍໃຫ້ເຫັນຖົງຕົວຕໍ່ທີ່ຈັດເປັນຊັ້ນໆ. ກ່ອງດ້ານລຸ່ມເປີດອອກໄດ້ທັງສອງດ້ານ ແລະ ປ່ຽນເປັນກ່ອງເກັບຂອງແຍກຕ່າງຫາກ. ຊິ້ນສ່ວນຕ່າງໆສາມາດຈັດຮຽງຕາມປະເພດໄດ້ ແລະ ກ່ອງສາມາດນຳກັບມາໃຊ້ໃໝ່ສຳລັບການເກັບຮັກສາເຄື່ອງໃຊ້ປະຈຳວັນໄດ້.
The Recognition
About the A' Design Award ລະດັບເຫຼັກ
Mi Transformers Optimus Prime Packaging ບັນຈຸພັນຂອງຫຼິ້ນຕົວຕໍ່ Mi Transformers Optimus Prime ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເຫຼັກ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສຳລັບການອອກແບບທີ່ດີ ທີ່ຕອບສະໜອງຄວາມຕ້ອງການທາງວິຊາຊີບ ແລະ ອຸດສາຫະກຳທີ່ຄາດຫວັງຈາກຜົນງານທີ່ອອກແບບມາຢ່າງດີ. ຜູ້ຊະນະລະດັບເຫຼັກສະແດງເຖິງທັກສະອັນຍິ່ງໃຫຍ່ ຄວາມຊຳນານສະເພາະສູງ ຄວາມເຂົ້າໃຈຂອງຜູ້ຊ່ຽວຊານ ແລະ ຄວາມສາມາດໃນການສ້າງສັນຂອງຜູ້ສ້າງ. Mi Transformers Optimus Prime Packaging ບັນຈຸພັນຂອງຫຼິ້ນຕົວຕໍ່ Mi Transformers Optimus Prime ຖືກຄາດວ່າຈະເປັນຜົນງານທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ໃຊ້ງານໄດ້ຈິງ ແລະ ມີນະວັດຕະກຳ. ການອອກແບບທີ່ຊະນະລະດັບເຫຼັກນີ້ລວມວິທີປະຕິບັດທີ່ດີທີ່ສຸດຂອງອຸດສາຫະກຳ ແລະ ມີຄຸນລັກສະນະທາງເຕັກນິກທີ່ມີຄວາມສາມາດ ເຊື່ອມໂຍງກັບຄວາມຮູ້ ແລະ ພອນສະຫວັນ. Mi Transformers Optimus Prime Packaging ບັນຈຸພັນຂອງຫຼິ້ນຕົວຕໍ່ Mi Transformers Optimus Prime ໄດ້ຮັບການເຄົາລົບສຳລັບຄວາມລະອຽດຮອບຄອບ ແລະ ຖືກອອກແບບເພື່ອປັບປຸງຄຸນນະພາບຊີວິດ ຊ່ວຍເຮັດໃຫ້ໂລກເປັນບ່ອນທີ່ດີຂຶ້ນ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The front picture shows the shape and movability of the product, making it clear to consumers. The structure opening and closing design has a sense of ceremony.The package integrates display function and packaging function as a whole, which has the value of appreciation and collection.
- Dimensions & Packaging
- 413x328x90mm
- Tags
- Building block toys, Transformers, Optimus Prime, Toy bricks,
- Production Technology
- The structure integrates the display function and the packaging function as one, differentiated packaging structure creates a good product user interface, which truly realized using packaging to energize the brand. Materials: Paper
- Design Challenge
- Users can feel the innovation and intention of packaging design through every step of operation, interact with users with packaging, and let users participate in creating great product experience.
- Research
- In order to display the product and improve the user experience better, we chose the packaging design with a strong sense of ceremony and consideration for the user experience.
- Inspiration
- The front of the package shows consumers the product concept of "what you see is what you get" with the front of the product. The minimalist style and color matching perfectly demonstrate the role characteristics of the product image.The packaging structure focuses on the actual user experience.
- Project Duration
- The project started in December 2019 and finished in February 2020 in Beijing, China
- Operation Flow
- Open the upper cover and you will see the layered building block bags. The bottom box can be opened to the opposite sides to become several storage boxes, increase the storage area of building block parts, meet the needs of classification.The built-in structure of the package can be taken out as a separate storage box, so as to make more use of a box for recycling. Besides the function of storing block bags, it can also solve the storage problems in daily life. It is easy to operate but has a sense of ritual.
- Team Members
- Beijing AIQI Technology Co., Ltd.
- Image Credits
- Image #1:Creative Director Yang Zhang(CEO), Illustrator Jinwei Fan, Photographer Weili Shao
Image #2:Creative Director Yang Zhang(CEO), Illustrator Jinwei Fan, Photographer Weili Shao
Image #3:Creative Director Yang Zhang(CEO), Illustrator Jinwei Fan, Photographer Weili Shao
Image #4:Creative Director Yang Zhang(CEO), Illustrator Jinwei Fan, Photographer Weili Shao
Image #5:Creative Director Yang Zhang(CEO), Illustrator Jinwei Fan, Photographer Weili Shao
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