Zhenshiming ແຜ່ນປິດຕາ by Bo Yang is a highly esteemed winner of the very prestigious 2021 A' Design Award ລະດັບທອງສຳລິດ in ການອອກແບບບັນຈຸພັນ Competition Category.
ທອງສຳລິດບັນຈຸພັນ· 2021
Zhenshiming ແຜ່ນປິດຕາ
by Bo Yang
Client: Beijing Bofly Design Co.,Ltd
A' Design Award ລະດັບທອງສຳລິດ Winner in ບັນຈຸພັນ Category
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- Verified Award Winner
- Verify Award Status for #123744
The Design
About Zhenshiming ແຜ່ນປິດຕາ
ນີ້ແມ່ນຜະລິດຕະພັນແຜ່ນປິດຕາ. ຕົວອັກສອນ E ຕົວໃຫຍ່ແມ່ນຮູບແບບທົ່ວໄປຂອງຕາຕະລາງກວດສາຍຕາແບບຈີນ ແລະຜູ້ບໍລິໂພກຄຸ້ນເຄີຍກັບມັນ. ຕົວອັກສອນ E ຖືກປ່ຽນເປັນໃບໜ້າຍິ້ມ ແລະຮູບຮ່າງຂອງຄຳສັບພາສາອັງກິດ "eye" ຖືກແຕ້ມຂອບດ້ວຍເສັ້ນດຽວ. ຜະລິດຕະພັນທັງສອງສ້າງເປັນຜົນງານດ້ານສາຍຕາທີ່ສົມບູນ ແລະມີຢູ່ແຍກຕ່າງຫາກ. ຕາຕະລາງກວດສາຍຕາທີ່ສົມບູນຈະສະແດງຢູ່ດ້ານຂ້າງຫຼັງຈາກເປີດກ່ອງ ເຊິ່ງຜູ້ບໍລິໂພກຄຸ້ນເຄີຍ ແລະສາມາດນຳໃຊ້ເພື່ອກວດສາຍຕາແບບງ່າຍໆໄດ້. ສິ່ງນີ້ເຮັດໃຫ້ຜະລິດຕະພັນໜ້າສົນໃຈຂຶ້ນ.
The Recognition
About the A' Design Award ລະດັບທອງສຳລິດ
Zhenshiming ແຜ່ນປິດຕາ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງສຳລັບການອອກແບບທີ່ໂດດເດັ່ນ ເຊິ່ງມີລັກສະນະເດັ່ນດ້ວຍຄວາມຄິດສ້າງສັນ ຄວາມຫຼັກແຫຼມ ແລະ ຄວາມຄົມຄາຍ. ຜູ້ຊະນະລະດັບທອງສຳລິດແມ່ນຜົນງານທີ່ມີທັກສະພຽງພໍ ແລະ ສ້າງສັນຢ່າງໂດດເດັ່ນ ທີ່ຢືນຢັນປະສົບການອັນກວ້າງຂວາງ ຈິນຕະນາການ ແລະ ຄວາມສາມາດຂອງຜູ້ອອກແບບ. Zhenshiming ແຜ່ນປິດຕາ ຖືກຄາດວ່າຈະເປັນສິ່ງຂອງທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ເປັນມືອາຊີບ ແລະ ມີນະວັດຕະກຳຢ່າງໂດດເດັ່ນ. ການອອກແບບທີ່ຊະນະລະດັບທອງສຳລິດນີ້ນຳໃຊ້ວິທີປະຕິບັດທີ່ດີທີ່ສຸດໃນດ້ານສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ ແລະ ດີເລີດໃນການເອົາໃຈໃສ່ລາຍລະອຽດ. Zhenshiming ແຜ່ນປິດຕາ ຕອບສະໜອງຄວາມຕ້ອງການຢ່າງດີເລີດ ສຳຜັດຄວາມປາດຖະໜາ ດຶງດູດຄວາມຮູ້ສຶກ ແລະ ກະຕຸ້ນຄວາມຢາກຮູ້ຢາກເຫັນ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a product of eye mask. The capital letter E is a common form of Chinese visual acuity chart, and consumers are familiar with it. The letter E is transformed into a smiling face, and the shape of English word “eye” is outlined with a stroke. The two products form a complete visual work and exist separately. A complete visual chart is showed on the side after the box is opened, which is familiar to consumers and could be used to test vision simply. This makes the products more interesting.The word “eye” in the “eye mask” is designed into a owl’s face. The red "eye" represents youth and vitality, and the blue ones represents maturity and steadiness.
- Dimensions & Packaging
- 135mm×105mm×28mm
- Tags
- Interesting,Concise,
- Production Technology
- The material is white cardboard
- Design Challenge
- The connection of lines in two product pictures in the printing process. And harmonious cooperation between product box cover and inner box.
- Inspiration
- The function of the product is to protect eyes and relieve eye fatigue.Young women are the main consumers. According to the consumer groups, the series packaging is divided into youth type and adult type, which are expressed in simple and interesting visual form. The capital letter E is a common form of Chinese visual acuity chart, and consumers are familiar with it. Using “E” as the main visual elements not only echoes the product characteristics but also increases the interest.
- Project Duration
- The project started in October 2020 in Beijing and finished in November 2020 in Beijing
- Operation Flow
- This is a product of eye mask. The function of the product is to protect eyes and relieve eye fatigue, and bring a healthy and comfortable experience. A complete visual chart is showed on the side after the box is opened, which is familiar to consumers and could be used to test vision simply. This makes the products more interesting.
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