The Tridea Project ປຶ້ມ by Lisa Winstanley

The Tridea Project ປຶ້ມ by Lisa Winstanley is a highly esteemed winner of the very prestigious 2022 A' Design Award ລະດັບເງິນ in ການອອກແບບສື່ສິ່ງພິມ ແລະ ສິ່ງພິມ Competition Category.

ເງິນສິ່ງພິມ· 2022

The Tridea Project ປຶ້ມ

by Lisa Winstanley

Client: Lisa Winstanley

A' Design Award ລະດັບເງິນ Winner in ສິ່ງພິມ Category

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Verified Award Winner

Verify Award Status for #139124

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Colors

The Design

About The Tridea Project ປຶ້ມ

ປຶ້ມຫົວນີ້, ໂຄງການ Tridea: ການຮ່ວມສ້າງທີ່ມີຄວາມຫຼາກຫຼາຍທາງດ້ານວັດທະນະທໍາ, ບັນທຶກແນວຄວາມຄິດຂອງຍີ່ຫໍ້ ແລະວິວັດທະນາການຕໍ່ມາຂອງມັນ. ເນື້ອໃນປະກອບດ້ວຍສາມບົດ, ທໍາອິດແມ່ນພາບລວມຂອງໂຄງການແລະຜູ້ສ້າງຂອງມັນ. ອັນທີສອງ, ຄໍາແນະນໍາຂອງຍີ່ຫໍ້ທີ່ມີລາຍລະອຽດແລະທີສາມແມ່ນບົດປະພັນທີ່ເປັນຕາ, ປຶກສາຫາລືກ່ຽວກັບຄຸນຄ່າຂອງຍີ່ຫໍ້ຂອງການລວມເຂົ້າແລະຄວາມຫຼາກຫຼາຍ, ເຊິ່ງທັງສອງນີ້ແມ່ນປັດໃຈສໍາຄັນຕໍ່ໂຄງການຄົ້ນຄ້ວາ 4 ປີນີ້. ການອອກແບບປຶ້ມໄດ້ຖືກສ້າງຂື້ນດ້ວຍຄວາມເປັນວັດຖຸໃນໃຈ ແລະ ແຕ່ລະດ້ານໄດ້ຖືກພິຈາລະນາ ແລະ ພິຈາລະນາເພື່ອສະແດງເຖິງຄຸນຄ່າຂອງໂຄງການ.

The Recognition

About the A' Design Award ລະດັບເງິນ

The Tridea Project ປຶ້ມ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເງິນ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງເປັນພິເສດສຳລັບການອອກແບບຊັ້ນສູງ ທີ່ງົດງາມ ແລະ ປະທັບໃຈ. ຜູ້ຊະນະລະດັບເງິນແມ່ນຜົນງານທີ່ເຈີດຈ້າ ແລະ ສ້າງສັນຫຼາຍ ທີ່ສະແດງເຖິງຄວາມຊຳນານ ພອນສະຫວັນ ແລະ ຄວາມຄົມຄາຍຂອງຜູ້ອອກແບບ. The Tridea Project ປຶ້ມ ຖືກຄາດວ່າຈະເປັນຜົນງານແບບຢ່າງ ທີ່ເປັນມືອາຊີບຢ່າງຍິ່ງ ແລະ ມີນະວັດຕະກຳທີ່ເລິກເຊິ່ງ. ການອອກແບບທີ່ຊະນະລະດັບເງິນນີ້ແມ່ນການປະດິດທີ່ໂດດເດັ່ນ ແລະ ໄດ້ຮັບການຍົກຍ້ອງ ທີ່ປະກອບສ່ວນຂະຫຍາຍຂອບເຂດຂອງສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ. The Tridea Project ປຶ້ມ ເປັນຜົນງານທີ່ຫຼາຍຄົນອິດສາ ປຸກຄວາມປາດຖະໜາ ນຳຄວາມຮູ້ສຶກທາງບວກ ແລະ ກໍ່ໃຫ້ເກີດຄວາມອັດສະຈັນໃຈ.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This book documents the Tridea Project's brand conception and evolution. Culminating in a visual essay discussing the brand values of inclusion and diversity, which have been pivotal factors to this 4-year research project. The book design has been crafted with materiality in mind and each aspect has been considered and contemplated to metaphorically represent the project philosophy.
Dimensions & Packaging: The overall book is Size: 250mm (w) x 315mm (h) (closed)
Cover - 135gsm colourplan (amethyst) over 2mm board
Endpaper - 135gsm colourplan (amethyst)
Text - 170gsm maple bright
Tags: Book, Design, Collaboration, Co-creation, Ethical
Production Technology: The book is cloth bound in using fabric from the main colour palette purple to represent creativity and mystery. The text is debossed and printed in a metallic pink foil, again from the main colour palette to represent love and kindness but the metallic finish adds a touch of magic and playfulness, creating reflection and distortion, much like the surrealist notions this project is inspired by. The cover of the book forms a horizontal triptych, to hint at the Tri aspect of the project. Three ideas, three artists, three layers of meaning and creativity.
Design Challenge: The project is inspired by The Exquisite Corpse, a method of collaging numerous designs by several artists into one collaborative composition. A creative mash-up, with international participants collaborating to produce one multicultural creative piece. Think of it like a design relay race. The artworks generated are displayed on the online gallery and subsequently sold as high-resolution downloads. All profits from the sales will be donated to the partnering Singaporean charity TWC2; Transient workers Count Too; thus, coalescing international creative communities, building bridges, and providing a channel for diverse collaboration
Research: This project explores alternative methods of image production and consumption with a view to exploring diverse and ethical co-creation practices in a virtual space.
Inspiration: The Tridea Project and was borne from the desire to address our societies divisions through collaborative creative practice. Tridea’s overarching aim is to promote inclusion, collaboration, and altruism as a counter to these divisions. This project embraces social & cultural diversity by inviting creatives from around the world to participate in an international collaborative form of the Surrealist parlour game, ‘The Exquisite Corpse‘.
Project Duration: The project started in March 2018 in Singapore and finished in January 2022 in Singapore.
Operation Flow: The three layered cover of the book provides both practical navigation and visual metaphor.
Patents: Not applicable
Team Members: Lisa Winstanley: Lead Designer / Art Director
Lisa Peh Jiaxian: Photographer
Image Credits: Image #1: Photographer Lisa Peh Jiaxian
Image #2: Photographer Lisa Peh Jiaxian
Image #3: Photographer Lisa Peh Jiaxian
Image #4: Photographer Lisa Peh Jiaxian
Image #5: Photographer Lisa Peh Jiaxian