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Mastermentors Vietne by Rounak Bose

Mastermentors Vietne by Rounak Bose is a highly esteemed winner of the very prestigious 2021 Dzelzs balva A' Design Award in Tīmekļa vietņu un tīmekļa dizains Competition Category.


DzelzsTīmeklis· 2021

Mastermentors Vietne

by Rounak Bose

Client: Mastermentors

Dzelzs balva A' Design Award Winner in Tīmeklis Category

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Verified Award Winner

Verify Award Status for #110801

Colors

The Design

About Mastermentors Vietne

Mastermentors ir tiešsaistes mācīšanas un mācīšanās vietne, kas savieno studentus ar talantīgiem vietējiem profesionāļiem. Platforma vienlīdz lielu uzmanību pievērš gan mentoru, gan studentu pieredzei. Apmeklētāji var apskatīt populārākos kursus, mentoru profilus un emuāra rakstus, kas izskaidro katru darbības jomu. Izkārtojums ir adaptīvs, tāpēc struktūra saglabājas skaidra un sakārtota jebkurā ekrāna izmērā. Vietne tika izveidota kā progresīva tīmekļa lietotne, un dizains tika pilnveidots vairāku iterāciju gaitā, lai līdzsvarotu vienkāršu lietošanu ar izsmalcinātu izskatu.

The Recognition

About the Dzelzs balva A' Design Award

Mastermentors Vietne ir Dzelzs balvas A' Design Award ieguvējs, prestiža atzinība, ko piešķir labiem dizainiem, kas atbilst profesionālajām un rūpnieciskajām prasībām, kādas sagaidāmas no labi izstrādātiem darbiem. Dzelzs ieguvēji parāda to radītāju lielo prasmi, augsto specializāciju, ekspertu izpratni un radošo spēju. Sagaidāms, ka Mastermentors Vietne būs augsti vērtēts, apbrīnots un cienīts darbs, praktisks un inovatīvs. Šis ar Dzelzs balvu apbalvotais dizains integrē nozares labāko praksi un tam ir kompetentas tehniskās īpašības, kas saistītas ar zinātību un talantu. Mastermentors Vietne tiek cienīts par rūpību un ir izstrādāts, lai uzlabotu dzīves kvalitāti un palīdzētu padarīt pasauli labāku.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
1. The main goal of this design is to focus as much on the mentor-experience, as the student-experience. 2. Design methods have been used extensively to cleverly strategise onboarding and retention of mentors and students alike. Unlike other teaching platforms, the mentors here attract the major student-base, who in return get to learn from the local talented professionals. 3. Self-development with a personal touch has been a unique property borne in mind from the onset for this project.
Dimensions & Packaging
Technical Properties: Responsive website - a Progressive Web App, designed using ReactJS for the front-end, and a combination of Firebase and NodeJS for the backend. A mobile application service for Android, iOS and iPadOS, developed with Flutter. The website, with dynamic visual information, serves as an online-teaching-and-learning platform for mentors and students.
Tags
mastermentors, website, design, ui design, visual design, web design
Production Technology
Responsive website design paradigm was implemented for the pixel-perfect high-fidelity prototype made using Figma and InVision. A Firebase and NodeJS backend supported the Progressive Web App made using ReactJS.
Design Challenge
The main point of attention was that refinement and simplification, were to be prioritised over beautification. Top-notch functionality, satisfaction of usability heuristics, and a polished user experience was the greatest challenge of the project. Target users did not want to be overwhelmed by information and classy looks, but they did not like being underwhelmed. Properly guiding the user's attention across the website required significant effort to find the right balance for the design.
Research
The qualitative research used exploratory and generative tools-stakeholder maps, personas and concept maps to define the target audience-needs. The objective was to make informed decisions and define the Site Map. A mentor, a local talent, and few students, were interviewed to brainstorm, devise information architecture, make low-fidelity concepts and finalise over multiple iterations. Multiple celebrities were onboarded and 50-plus courses purchased in just one month of launch.
Inspiration
The platform was inspired by the need to revolutionise the Indian education system, founded on the premise of free expression - by telling stories that are typically unheard of, or lost. To this effect, a digital space was required to be provided to the local, talented professionals who are defining their fields with their skills, but need a digital platform to share their expertise. The aim of providing a visual voice to the upcoming mentors served as great inspiration.
Project Duration
The project started in November 2019 and finished in February 2020, in Kolkata, India.
Operation Flow
The website is the opener to the portfolio of celebrities teaching their craft and talented professionals showing tricks of their trade. A visitor sees the top courses from all the mentors and their profiles. Blogs provide sufficient impetus for the users to join courses of their liking, and learn from the masters. The user journey has been plotted such that the experience attracts prospective students and potential mentors alike, and provides incentive to want to be a part of this platform.
Team Members
Rounak Bose
Image Credits
Images belong to Rounak Bose

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