Jotape 3D Duo Galvenais Mākslas Attēls by Mateus Morgan is a highly esteemed winner of the very prestigious 2023 Sudraba balva A' Design Award in Datorgrafikas, 3D modelēšanas, teksturēšanas un renderēšanas dizains Competition Category.
SudrabaDatorgrafika· 2023
Jotape 3D Duo Galvenais Mākslas Attēls
Client: Morgan Studio
Sudraba balva A' Design Award Winner in Datorgrafika Category
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The Design
About Jotape 3D Duo Galvenais Mākslas Attēls
Ideja bija izveidot attēlu, kurā visas produkta īpašības tiek izmantotas, izmantojot vizuālos elementus, piemēram, spilvenu un putas. Tādējādi sniedzot produktam nepieciešamo maiguma sajūtu. Iedvesma bija ikdienas materiāli. Peldošie elementi cauri mīkstajām un apaļajām formām rada maiguma un viegluma sajūtu. Lai gan tas bija vienkāršs attēlojums, rezultāts tika uzskatīts par kaut ko citu, nekā parasti. Lielākais izaicinājums bija tas, ka, izmantojot dažus elementus un tekstūras, produktam ir vajadzīga sajūta.
The Recognition
About the Sudraba balva A' Design Award
Jotape 3D Duo Galvenais Mākslas Attēls ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka Jotape 3D Duo Galvenais Mākslas Attēls būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. Jotape 3D Duo Galvenais Mākslas Attēls ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The idea was to create an image that brings all the features of the product through visual elements like the cushion and the foam. Thus giving the sensation of softness that the product needed.
- Dimensions & Packaging
- 5000 x 5000px 300dpi
- Tags
- 3d boot, cgi shoe, shoe, shoe modelling, 3d shoe
- Production Technology
- The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering. Nothing on the scene was scanned or photoscaned.
- Design Challenge
- The biggest challenge was that through a few elements and textures the sensation the product needed. Never forgetting to focus on the product itself as a primary element. Another complicated point was the modeling of the shoe itself, where I had to reproduce every detail of the product.
- Research
- The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
- Inspiration
- The inspiration was the common materials of the day to day. The floating elements bring through the soft and round shapes the sensation of softness and lightness. Even though it was a simple representation, the result was thought of something different from the usuall.
- Project Duration
- 2 months, Franca, Brazil
- Team Members
- Direction: Mateus Morgan
Concept: Mateus Morgan, Gabriel Longo
Modelling: Mateus Morgan, Carlos Masson
Texturing: Mateus Morgan
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