The Timeless Virtues Kalendārs by Hou, Hsiao Che

The Timeless Virtues Kalendārs by Hou, Hsiao Che is a highly esteemed winner of the very prestigious 2020 Bronzas balva A' Design Award in Grafikas, ilustrāciju un vizuālās komunikācijas dizains Competition Category.

BronzasGrafika· 2020

The Timeless Virtues Kalendārs

by Hou, Hsiao Che

Client: Taiwanese opera Yang Li-hua

Bronzas balva A' Design Award Winner in Grafika Category

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Verified Award Winner

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Colors

The Design

About The Timeless Virtues Kalendārs

Jo īpaši, kad pienāca vakars, katrā namā skan Yang Lihue Opera klasiskā mūzika. Jangas Lihua opera kļuva par ģimenes kopējo redzējumu. Cilvēkiem ir patiesas sajūtas un viņi bauda redzes un dzirdes triecienus, lai izbaudītu līmeni. Ar iespaidīgo sižetu un tradicionālās Jangas Lihua operas stiprajiem skanējumiem, nevainojama izrāde, žilbinošs kostīms un lieliski tēli vecākiem un bērniem kļūst par (noslēpumaino un) pasaku pasauli, kas piepildīta ar tradicionālo operu. Jangas Lihua opera bija klasiska un ar mūsdienīgu šķautni.

The Recognition

About the Bronzas balva A' Design Award

The Timeless Virtues Kalendārs ir Bronzas balvas A' Design Award ieguvējs, ļoti prestiža atzinība, ko piešķir izciliem dizainiem, kas izceļas ar radošumu, atjautību un viedumu. Bronzas ieguvēji ir pietiekami prasmīgi un pārsteidzoši radoši darbi, kas apliecina to dizaineru plašo pieredzi, iztēli un izdarību. Sagaidāms, ka The Timeless Virtues Kalendārs būs augsti vērtēts, apbrīnots un cienīts priekšmets, ievērojami profesionāls un inovatīvs. Šis ar Bronzas balvu apbalvotais dizains iekļauj labāko praksi mākslā, zinātnē, dizainā un tehnoloģijās un izceļas ar uzmanību detaļām. The Timeless Virtues Kalendārs lieliski apmierina vajadzības, skar vēlmes, valdzina jūtas un piesaista zinātkāri.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: With more than a century of history, sung in the Minnan dialect, Taiwanese opera is the most representative folk opera of Taiwan.
From roadside stage, outer stage, inner stage, radio broadcast, TV, movies to the cultural performance now, it has undergone changes and innovations, demonstrating different features.

The makeup of the female role in Taiwanese Opera is similar to that of Peking opera. The makeup of the male role is more simplified, Unlike the various painted face of Peking opera, it is only composed of a few symbolic strokes. For the example of the roles of sheng and dan, they have to have a handsome appearance. On the other hand, the jing and chou roles have exaggerated beard or black mole to accentuate the unique character of the roles.
Dimensions & Packaging: 1. Desk calendar 360X125X95 mm
Features for postcards
2. Calendar 410X200 mm
Features for coloring book
Tags: Graphic Design, Visual Design, Opera Illustration, Cultural Creative Design, Taiwan Opera, Opera Art
Production Technology: 1. Desktop calendar with additional features for postcards.
2. Additional calendar function for coloring book
3. Paper, Print
Design Challenge: The Taiwan opera, through sound and dynamic vision, The memories presented in the form of comic-style artwork, bringing Taiwanese opera culture to life from the TV screen.
Research: With more than a century of history, sung in the Minnan dialect, Taiwanese opera is the most representative folk opera of Taiwan.

From roadside stage, outer stage, inner stage, radio broadcast, TV, movies to the cultural performance now, it has undergone changes and innovations, demonstrating different features.

Many artists that have worked alongside with the progress of Taiwanese opera’s history shoulder the responsibility of continuing its legacy in different forms and manners.
Inspiration: In Particular, when the evening came, every houses are sounds the classic them music of Yang Lihue Opera.

In particular, every houses are sounds the classic them music of Yang Lihue Oper during dinner time.

The Yang Lihua Opera became the common vision of the family. People have real feelings and enjoy visual and hearing impact shock in order to enjoyment level.

With a impressive plot and the spirits of traditional Yang Lihua Opera, perfect performance, dazzling costume and great characters to the parents and children become mysterious and fairly tale world filled with the traditional opera.

The Yang Lihua opera was classic, and with a contemporary edge.
Project Duration: 2019/09 in Taipei / Taiwan
Operation Flow: NA
Patents: NA
Image Credits: Illustrator / HOU, HSIAO CHE
DESIGN / HOU, HSIAO CHE