Blueocean Tranokala by Sixty Two is a highly esteemed winner of the very prestigious 2021 A' Design Award Varahina in Famolavolana Tranokala sy Tranonkala Competition Category.

VarahinaTranonkala· 2021

Blueocean Tranokala

by Sixty Two

Client: Blueocean

A' Design Award Varahina Winner in Tranonkala Category

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Verified Award Winner

Verify Award Status for #110819

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Blueocean Tranokala

Ny Blueocean dia tranokala mifanaraka amin'ny fitaovana rehetra (responsive) izay manome an'ireo tompon'ny marika ary mpivarotra fahafahana midika amin'ny angon-drakitra momba ny tsena amin'ny vidiny mirary. Ny sehatra dia manolotra fanombanana ny toetran'ny marika, fanamarinana ny votoaty, famakafakana ny fifaninanana amin'ireo mpifaninana ary tolo-kevitra azo ampiharina. Ny fampisehoana mazava ny angon-drakitra dia mamadika ny angon-drakitra tsy ampoizina momba ny tsena ho fahatakarana manohana ny paikady ara-barotra. Fanombanana maimaimpoana fohy no mitondra ny mpampiasa mankany amin'ny fanombanana feno, ka mampahatsotra ny dingana. Ny endriny madio sy matihanina dia mety amin'ny solosaina finday, ny tablet ary ny finday.

The Recognition

About the A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Blueocean Tranokala, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Blueocean Tranokala. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Blueocean Tranokala dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Blueocean's goal is to provide affordable access to market data to allow brand owners & marketers proactively build a solid business strategy, with features ranging from brand personality assessments, content checks, competitor benchmark analysis and actionable suggestions. Seamless visualization & easy experience is a key factor for brand owners & marketers to be able to understand millions of market data and get insights to help them strategize and stay ahead of competitors.
Dimensions & Packaging: Responsive Website
Tags: Blueocean, Website, UI, UX, IA, Marketing, Data, Brand, Design
Production Technology: Responsive Web
Design Challenge: The design challenges for this project included (1) creating a user friendly flow to allow users to get their brand assessment, and (2) creating complex visualizations of their brand identity that are easy to understand.
Research: No formal usability research was done during the design process, though all designs were validated through pilot tests with a number of business users.
Inspiration: Blueocean came to us with an existing offline business model. They sought our help to reduce and minimize human personnel needs by taking their services online so that they are able to expand their client base while still providing the best degree of their services.
Project Duration: The project started in October 2019 and finished in December 2019. The team members were based in Jakarta, Indonesia.
Operation Flow: Users can access the website via a laptop computer, tablet or smartphone. The design streamlines the process of getting their brand assessment by allowing users to access the short / free version that leads to the full assessment. The design of the platform is purposely clean, energetic but also professional to cater to business users.
Team Members: Angelina Tanoto
Adiatma Bani
Vilia Ingriany
Image Credits: Sixty Two
Blueocean