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United Cinemas Terrace Mall Matsudo Kompleksa Sinema by Kunihisa Akiyama

United Cinemas Terrace Mall Matsudo Kompleksa Sinema by Kunihisa Akiyama is a highly esteemed winner of the very prestigious 2022 A' Design Award Varahina in Famolavolana Habaka Anatiny ary Fampisehoana Competition Category.


VarahinaAnatiny· 2022

United Cinemas Terrace Mall Matsudo Kompleksa Sinema

by Kunihisa Akiyama

Client: United Cinemas Co.,Ltd.

A' Design Award Varahina Winner in Anatiny Category

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Verified Award Winner

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Colors

The Design

About United Cinemas Terrace Mall Matsudo Kompleksa Sinema

Ity trano fijery sarimihetsika ity dia manana karazana trano fijery sarimihetsika manokana 3, Imax, 4DX, ary ScreenX, ary trano fijery sarimihetsika mahazatra 8. Ny Imax dia iray amin'ireo efijery lehibe indrindra any Japon. Misy hevitra roa momba ny fanamboarana anatiny mifanohitra. Ny iray dia napetraka jiro LED manga misy tandindon'ny zavatra maro ahantona avy amin'ny valindrihana miaraka amin'ny tohatra mihetsika. Ny iray hafa kosa dia sary an-tsoratra momba ny fifanakalozan-dresaka amin'ny sarimihetsika tokana loko. Ireo roa ireo dia mamorona fifanoherana eo amin'ny 2D na 3D, ary misy loko na tokana loko. Koa io fomba io dia taloha saingy ny fitaovana kosa vaovao ka ny sokajin-taona rehetra dia afaka manaiky izany. Afaka maka sary ihany koa ny vahiny amin'ity toerana mendrika halaiko sary ity.

The Recognition

About the A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana United Cinemas Terrace Mall Matsudo Kompleksa Sinema, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana United Cinemas Terrace Mall Matsudo Kompleksa Sinema. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana United Cinemas Terrace Mall Matsudo Kompleksa Sinema dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This movie theater has 3 types of special movie format theaters, Imax, 4DX, and ScreenX, and 8 ordinary movie theaters. The Imax is one of the largest screen size in Japan.
Dimensions & Packaging
12screens, 6,293sqm, total capacity 1975 seats. One Imax theater, one 4dx theater, one ScreenX theater and 8 regular theater. Two back stage dressing room, projection room and back room for staffs. Imax technology from Canada.4dx and ScreenX technology from Korea, Construction company is SHIMIZU Corporation, a major general contractor in Japan.
Tags
Cinema, Cinema complex, Movie theater, Photo spot, Graphic art, Word art, LED line lighting, Imax, 4dx, ScreenX
Production Technology
Imax laser system, 4DX system, ScreenX system, Full Automation projection system, Digital signage system, BEMS Gem2, Theater management system
Design Challenge
Because of Tokyo Olympic, construction cost had got very high and we had to make cinema complex unique with very much lower cost. There have two idea.

One is at the escalator. We installed many symbolistic blue liner LED lights hanged from ceiling along with the escalator that guests have to use and that makes guests feel futuristic and exited. Blue is also used in lobby as characteristic color.

The other is graphics. The LED lights make 3D and symbolistic color. On the theatre floor, at the contrast, has impressive 2D graphics around and they are made by dialogue of movies with mono-tone.
Research
The building has shopping tenants from basement floor to 3th floor, the Cinema is 3rd floor. The cinema is one of the anchor and symbol of this huge commercial complex. Because of the SNS, especially Instagram is in a trend among young people, this cinema takes some photo spot for it.
Inspiration
The United Cinemas Terrace Mall Matsudo is in the shopping mall Terrace Mall in Matsudo city, Chiba prefecture in Japan. There used to a fruit and vegetable market and many people visited here. The mall is concepted as the mall along the people lives here with fulfilling and brighter days. We interpreted that this shopping mall become the central institution and various people comes here as young people, family and aged people. Then what the cinema complex being such place should be is offer the various kind of entertainment that accepted by every kind of person.
Project Duration
This project started in 2016 and opening in 2019, located in Matsudo-city Chiba Japan, locates next to Tokyo. This movie theater opened with one of the largest shopping mall in the city which area used to a market.
Operation Flow
It has been six years the Matsudo city does not have movie theatres so that we have proposed the large, most advanced, and best facilities. We installed three latest movie formats so that many customers can enjoy movies with various way.
Team Members
Chief Interior Designer: Shuwa Tei
Interior Designer: Kei Sagara
Chief Graphic Designer: Naoyuki Suzuki
Image Credits
Main Image,#1,#2,#3,#4:Photographer / Toshiyuki Yano,

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