Rockstar Spotlight Studios Studio Firaketam-peo Mifindrafindra by PepsiCo Design and Innovation

Rockstar Spotlight Studios Studio Firaketam-peo Mifindrafindra by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2023 A' Design Award Volafotsy in Famolavolana Dokambarotra, Varotra ary Fifandraisana Competition Category.

VolafotsyDokambarotra· 2023

Rockstar Spotlight Studios Studio Firaketam-peo Mifindrafindra

by PepsiCo Design and Innovation

A' Design Award Volafotsy Winner in Dokambarotra Category

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Verified Award Winner

Verify Award Status for #149747

View at A' Design Award Press Release Award Badge

Colors

The Design

About Rockstar Spotlight Studios Studio Firaketam-peo Mifindrafindra

Ny Rockstar Spotlight Studios dia studio firaketam-peo mifindrafindra noforonina ho traikefa momba ny marika ho an'ny mpitsidika sy mponina ao Venice Beach, Kalifornia. Ao anatin'io fametrahana io ny Unplugged Mood Booth ary natolotra izy io mba hampahafantarana ny vahoaka ireo tsiro Rockstar Unplugged vaovao. Ny studio dia manolotra toerana ho an'ireo mpanakanto vao misondrotra, mpilalao lalao ary mpamorona hafa mba hiraketana feo, hifanakalozana hevitra ary hitadiavana aingam-panahy. Ny mombamomba ny marika Rockstar dia nadika ho atitrano telo refy, miaraka amin'ny endrika, loko ary famitana manokana ny marika ampiharina amin'ny takelaka fongo akostika, fitaovana raikitra, lamba fandrakofana ary takelaka misy logo mivoaka.

The Recognition

About the A' Design Award Volafotsy

Nandresy ny A' Design Award Volafotsy ny famolavolana Rockstar Spotlight Studios Studio Firaketam-peo Mifindrafindra, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana Rockstar Spotlight Studios Studio Firaketam-peo Mifindrafindra. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Rockstar Spotlight Studios Studio Firaketam-peo Mifindrafindra dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: As a part of The Big Game weekend, Rockstar® unveiled a new brand experience, the Rockstar Spotlight Studios and the Unplugged Mood Booth, to wow locals and fans visiting Venice Beach, CA and introduce them to the new Rockstar Unplugged® flavors. The Brand Experience Design Team collaborated with the PepsiCo Music & Culture Team to create a state-of-the-art mobile recording studio, a place that spotlights hustlers, emerging artists, and gamers to create, exchange and inspire.
Inspiration: The Design team designed and developed every detail of the Rockstar Spotlight Studios and Unplugged Mood Booth Structure, from top to bottom. To create the Rockstar Truck, we translated the new iconic Rockstar brand identity into an elegant 3D exploration that embeds the brand shapes, colors, and finishes into the recording truck elements themselves, such as acoustic foam panels, fixtures, upholstery, and extruded logo panels.

Read the Press Release