Volamena Anatiny · 2024
Arcteryx Sanlitun Fivarotana Fanoloana
- A' Design Award Volamena 2024 in Anatiny
- CLIENT: Still Young
- Estimated Number of Design Views: 108,937
- Verification code 5D710835C2 · Verify this award
Colors
About Arcteryx Sanlitun Fivarotana Fanoloana
Nitady hazo maty nianjera tany anaty ala ny ekipa mpamorona ary nanova azy ireo ho andry haingon-trano tamin'ny alalan'ny fanapahana sy fametrahana azy ao anatin'ny fitaratra. Ny faritr'andrainin'ny hazo amin'ireo andry ireo dia vavolombelona hita maso momba ny fitsapana sy ny fahasahiranana niainan'ny hazo nandritra ny fitomboany tao amin'ny natiora, faharetana izay mifanaraka amin'ny fanahin'ny Arcteryx izay mikatsaka ny hamakivaky ny fetra sy hanohy ny fiakarana any ambony. Ny hevitra momba ny loakan'ny hazo dia ampiharina ihany koa amin'ny rihana voalohany, izay samy manintona aingam-panahy avy amin'ny natiora ny toerana tsirairay, mba hahafeno ny fanirian'ny mpitia ny asa an-kalamanjana.
About the A' Design Award Volamena
Nandresy ny A' Design Award Volamena ny famolavolana Arcteryx Sanlitun Fivarotana Fanoloana, fankasitrahana malaza indrindra tsy refesi-mandidy omena ny famolavolana kilasy voalohany, mahagaga ary miavaka. Ny mpandresy Volamena dia famoronana vaovao indrindra, mahay mijery lavitra ary mamirapiratra mahafinaritra izay maneho ny fahamoramoran-tsaina, ny fahendrena ary ny fahaizan'ny mpamolavola azy. Andrasana ho fikarohana mahazo ankasitrahana indrindra, mitarika ny fironana ary tsangambato ny famolavolana Arcteryx Sanlitun Fivarotana Fanoloana izay mamatsy sanda tsy mbola nisy toy izany. Ity famolavolana nandresy ny A' Design Award Volamena ity dia tetikasa mahavariana sy hajaina izay mahasoa be ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Arcteryx Sanlitun Fivarotana Fanoloana dia mamorona fihetseham-po mafy momba ny faniriana, mamelona ny ahiahy, mamporisika ny fahaiza-mamorona ary mahasarika antsika.
Press Kit
- Unique Properties
- The design narrative draws inspiration from adventures amid mountains and forests and pays homage to Vancouver's cultural context. Through a continuous dialogue with nature, the store guides consumers through diversified themed spaces, offering an unprecedented experience for both outdoor enthusiasts and the brand's veteran fans.
- Dimensions & Packaging
- The overall space emphasizes the harmonious blend of an outdoor feeling and a sense of technology. Display installations are crafted with acrylic and metal materials and mirror the forms of production line equipment. This choice seeks to spotlight the brand’s dedication to research and development and its modification techniques, while paying homage to its outdoor spirits.
- Tags
- Arcteryx, Flagship store, Premium outdoor products, Functional apparel, Mountain sports, Outdoor equipment, Windproof and cold-resistant
- Production Technology
- The design captures the essence of a natural mountain. A luminous installation in the shape of the brand's skeleton logo is placed on the rugged surface, forming a unique brand atmosphere in the external environment to invite customers into a setting that encapsulates the spirit of Vancouver's mountains and forests.
- Design Challenge
- The second floor is curated as an urban life product area for the 24 Collection, the Veilance Series, and in store sharing sessions on mountain skills. Throughout the entire space, elements of rocks, trees and wood grain are incorporated into the mountainous backdrop to express the brand DNA of ARC'TERYX. A combination of ambient lighting and localized lighting for products contributes to the creation of distinct atmospheres in different areas through the interplay of warm and cold tones.
- Research
- Within the 24 collection product display area, wooden frame structures are adopted. Meanwhile, an irregular mountain shaped display platform creates an outdoor vibe through details on its base. A cavern shaped installation takes center stage in the area for sharing sessions on the second floor. Low tables made of timber piles, fabric sofas, and decorative floor stoves collectively craft a cozy setting infused with a woodland feel.
- Inspiration
- Situated on an L shaped site, the store features a facade crafted from gray rocks embedded with glass. Employing bold design techniques, this composition not only creates a striking visual effect but also demonstrates the brand’s distinctive and memorable identity.
- Project Duration
- Start time: November 2022
End time: October 2023
Location: Building S01, 19 Sanlitun Road, Chaoyang District, Beijing - Operation Flow
- The design team hunted for fallen dead trees in the forest and transformed them into decorative columns by slicing and encasing them in glass. The tree rings on these columns serve as a visual testament to the trials and tribulations endured by the trees during their growth in nature – a perseverance that resonates with the spirit of Arcteryx, which aims to break through limits and keep reaching upwards.
- Image Credits
- Yuuuun Studio
