Volafotsy Fonosana · 2020
The Soul of Maotai Flavour Wu Fonon'ny Tavoahangy Toaka
by Li Zuo
- A' Design Award Volafotsy 2020 in Fonosana
- CLIENT: Wendao WD Creativity
- Estimated Number of Design Views: 18,455
- Verification code A0C4E94565 · Verify this award
Colors
About The Soul of Maotai Flavour Wu Fonon'ny Tavoahangy Toaka
Ny Wu dia famolavolana fonosana ho an'ny toaka Maotai avo lenta. Ny tavoahangy dia miendrika rano mitete iray, mampiseho ny hevitra fa ny toaka ao anatiny dia dikanteny voadio. Voafafy vera ny lafiny ary voaravaka volamena ny logo. Ny boaty ivelany dia vita amin'ny hazo voajanahary voasokitra amin'ny bango miendrika rano, izay mifanaraka amin'ny endriky ny tavoahangy ary azo averina havaozina. Nampiasaina tamin'ny famokarana ny lasitra vera hazo voasokitra. Ny fitaovana feno dia mirefy 260 mm ny sakany, 140 mm ny halaliny ary 300 mm ny haavony. Ny famolavolana dia manampy ny mpividy hahatakatra ny toetran'ny toaka.
About the A' Design Award Volafotsy
Nandresy ny A' Design Award Volafotsy ny famolavolana The Soul of Maotai Flavour Wu Fonon'ny Tavoahangy Toaka, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana The Soul of Maotai Flavour Wu Fonon'ny Tavoahangy Toaka. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana The Soul of Maotai Flavour Wu Fonon'ny Tavoahangy Toaka dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.
Press Kit
- Unique Properties
- Moutai flavored soul "Wu" (understanding) series, product positioning luxury goods, each bottle of wine is the essence of refining the essence, the design award takes the shape of water droplets as the appearance, the glass is used for baking flowers, the outer box uses natural wood, water pattern The shape melts into it, representing a good visual perception of the understanding of the wine. Let consumers understand the essence of the product.
- Dimensions & Packaging
- 260 mm wide, 140 mm deep and 300 mm high
- Tags
- Maotai , Maotai Bottles, Emotional Water, Packaging Design
- Production Technology
- Wood carved glass mold
- Research
- To study the water form deduced by wood and to develop water drop bottles by glass
- Inspiration
- The soul of Maotai-flavour Packaging Design Description of the series of “Wu”(Understanding):
The difference between Maotai flavour liquor and other distilled liquor is that it has a complicated brewing technique. It has been brewed for 1 year, 2 times for putting grains, 9 times for cooking, 8 times for fermentation, 7 times for taking liquor, and 5 years for storage. And then the bartender blends 7 rounds of the liquor, especially the process of blending is the combination of technology and art. The soul of Maotai-flavour is the high-end product of this type, the luxury of the liquor, and the bartender's understanding of Maotai flavour liquor,and it refines the essence of Maotai flavour liquor. The design uses the liquor drop as the bottle shape, meaning the soul of Maotai flavour is the drop of the essence of the Maotai flavor liquor, the bottle body is sprayed the glaze on it's glass, the logo is gilded, and the outer box is made of precious wood with the grain of water, which can be recycled, and it is an echo to the bottle shape. - Project Duration
- The project started in Guangzhou in November 2018, completed in Guangzhou in February 2019, and was listed in Guizhou in May 2019.
