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Aava Ny Fanampin-Tsakafo by Maja Maksimovic

Aava Ny Fanampin-Tsakafo by Maja Maksimovic is a highly esteemed winner of the very prestigious 2020 A' Design Award Volafotsy in Famolavolana Fonosana Competition Category.


VolafotsyFonosana· 2020

Aava Ny Fanampin-Tsakafo

by Maja Maksimovic

Client: Aavalabs

A' Design Award Volafotsy Winner in Fonosana Category

Colors

The Design

About Aava Ny Fanampin-Tsakafo

Label sy fonosana boaty ho an'ny marika sakafo ara-pahasalamana izay manana faka matanjaka ao amin'ny Nordics. Ny famolavolana dia tokony hanana fikasihana voajanahary, indrindra raha jerena fa voajanahary ny akora. Ny vondrona demografika kendrena dia lahy sy vavy ao anatin'ny 30 taona, 40 taona, 50 taona ary 60 taona. Ny boaty dia vita pirinty amin'ny taratasy misy loko matte celloglaze. Ny plastika mangarahara kosa no nofidina ho an'ny kaontenera satria izy no plastika sarobidy indrindra aorian'ny fanodinana.

The Recognition

About the A' Design Award Volafotsy

Nandresy ny A' Design Award Volafotsy ny famolavolana Aava Ny Fanampin-Tsakafo, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana Aava Ny Fanampin-Tsakafo. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Aava Ny Fanampin-Tsakafo dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Packaging design for AAVALABS, the Nordics company, with a Finnish twist. Honesty and Transparency are in the core of the company, so that is also portrayed in products design, that breathes Nordic purity and freshness.
Dimensions & Packaging
Box dimensions 65 x 65 x 112 mm
Label dimensions 180 x 70 mm
Tags
Packaging, Supplement, Health, Nature, Vitamins
Production Technology
The graphics were illustrated digitally on Adobe Illustrator. Every product has it's own Pantone color and it's printed on offset printing machine.
Design Challenge
In terms of design, the challenge was merging different varieties of plants into one
Research
Botanical research, and research on raw stones and minerals were carried out for each individual packaging. Illustrations on the background were strongly influenced by illustrations from botanical books and encyclopedias.
Inspiration
A rough translation of Aava is “open”. The word has been in the Finnish vocabulary for centuries and holds a special meaning that can only be described by seeing an Aava Landscape. That is why the packaging design allows everyone to experience the power of nature for themselves.
Project Duration
The project was completed with a quick turnaround time of 1 month, in Febroary 2019.
Team Members
Maja Maksimovic, Otso Kääriäinen
Image Credits
Aavalabs

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