Psiloreitis Fonosana Zava-pisotro Malefaka nataon'i Antonia Skaraki

Ny endrika Psiloreitis Fonosana Zava-pisotro Malefaka nataon'i Antonia Skaraki dia mpandresy sarobidy amin'ny 2021 A' Design Award Vy amin'ny Sokajin'ny Fifanintsanana Famolavolana Fonosana.

VyFonosana· 2021

Psiloreitis Fonosana Zava-pisotro Malefaka

nataon'i Antonia Skaraki

Mpanjifa: Psiloreitis

Mpandresy A' Design Award Vy amin'ny Sokajy Fonosana

18,673

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #94659

Tsidiho ny Tranonkala Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Psiloreitis Fonosana Zava-pisotro Malefaka

Ny Psiloreitis dia endrika fonosana kely isa natao ho an'ny zava-pisotro malefaka Gazoza. Ity fonosana ity dia mampiseho ny fahafito-polo taonan'ny famokarana azy. Ny marika tsirairay dia manondro folo taona samihafa, manomboka amin'ny taona 1950 ka hatramin'ny taona 2010, mampiasa endri-javatra mifandray amin'ny lamaody, mozika ary ny teknolojia amin'ny vanim-potoana tsirairay. Ny endriny dia nalamina ho toy ny "patchwork" maoderina misy loko sy endrika samihafa. Ny tavoahangy dia vita amin'ny fitaratra ary ny marika dia kitapo taratasy, izay nofidiana satria tsara ho an'ny tontolo iainana. Ny tavoahangy tsirairay dia manana ny fombany manokana, ka azo angonina ny andiany manontolo.

Ny Fankasitrahana

Momba ny A' Design Award Vy

Nandresy ny A' Design Award Vy ny famolavolana Psiloreitis Fonosana Zava-pisotro Malefaka, fankasitrahana malaza omena ny famolavolana tsara izay mahafeno ny fepetra ara-barotra sy ara-indostria andrasana amin'ny famoronana natao tsara. Ny mpandresy Vy dia mampiseho fahaiza-manao lehibe, fahaizana manokana ambony, fahatakarana manam-pahaizana ary fahaizana mamorona an'ireo mpamorona azy. Andrasana ho famoronana ankasitrahana be, ankafizina ary tiana izay azo ampiharina sady vaovao ny famolavolana Psiloreitis Fonosana Zava-pisotro Malefaka. Ity famolavolana nandresy ny A' Design Award Vy ity dia mampiray ny fomba fanao tsara indrindra amin'ny indostria ary manana toetra ara-teknika mahomby mifandray amin'ny fahalalana sy ny talenta. Ny famolavolana Psiloreitis Fonosana Zava-pisotro Malefaka dia hajaina noho ny fitandremany ary natao hanome fanatsarana ny kalitaon'ny fiainana izay manampy hahatonga ny tontolo ho toerana tsara kokoa.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: Travelling to the past with a company that celebrates 70 years of taste! When you picture the past, what comes to mind? Inspired by the authenticity of the trends that shaped past decades, this Limited Edition Packaging is unique: Jeans & Jeanius Icons in the 50s, Hippies and Positive Vibes in the 60s, Disco Mood in the 70s, Bright and Playful Colors in the 80s, Fab Fashion in the 90s, Tech in the 2000s, Trends in the 2010s. Uplifting patterns. Modern patchworks.
Refy & Fonosana: Glass bottle: 19.2 width x 16 height.
Paper label: sleeve label. Forlabels printing company.
Marika: Psiloreitis, Gazoza, Soft Drinks Packaging, Design, Limited Edition, Special Edition
Teknolojia Famokarana: Glass and paper. Environmentally friendly packaging.
Fanamby Endrika: The major challenge was to create an original and unique packaging, able to mark the course set 70 years ago, when the tasty journey of Psiloritis Gazoza soft drink began.
Fikarohana: Creating limited edition packaging for soft drinks is a way to connect with customers in a unique way as consumers feel that they have something special. Without changing what is in the bottle, limited edition packaging provides an exclusive look. That sense of exclusivity was the guiding star during the research and competition mapping and analysis period.
Aingam-panahy: Packaging inspired by history! Beverage companies everywhere know their products need to stay timeless while constantly becoming new again. No matter how old the brand is, it can still fit in with current trends and establish a modern presence.
Faharetan'ny Tetikasa: The project started and finished in 2019, in Athens, Greece.
Fizotr'asa: This kind of throwback design was an effective way of demonstrating dedication to a certain level of quality, unaltered since the inception of the product, decades back. It tells the story of passion and trends that remain alive from a design standpoint. That’s how a lasting brand identity was created.

Everyone wants to hold a tempting bottle, and carry a piece of magic, the nostalgic kind from the good old days! So, are you thirsty for magic and history? As Carl Jung once said, The creative mind plays with the objects it loves. Grab the bottle you love and get ready for a trip to the past. Each bottle got its own unique style and perspective, making the range a collector's wish!
Mpikambana ao amin'ny Ekipa: Creative Director: Antonia Skaraki
Designers: Evri Makridis, Valia Alousi, Andreas Deskas
Copywriter: Sotiria Theodorou
Loharanon-tsary: A.S. Advertising, 2019