Hydration Platform Pūnaha Tuku Wai by PepsiCo Design and Innovation

Hydration Platform Pūnaha Tuku Wai by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2020 A' Design Award Koura in Hoahoa Kai, Inu me ngā Toi Kai Competition Category.

KouraToi Kai· 2020

Hydration Platform Pūnaha Tuku Wai

by PepsiCo Design and Innovation

Client: PepsiCo Design and Innovation

A' Design Award Koura Winner in Toi Kai Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Hydration Platform Pūnaha Tuku Wai

Ko Hydration Platform he pūnaha tuku wai tūhono i hoahoatia mō PepsiCo Design and Innovation. E toru ngā wāhanga matua o te pūnaha nei: he pūrere tuku wai, he taupānga waea pūkoro hoa, me tētahi pirita waehere QR whaiaro mō ngā pātara whakamahi anō. Mā te pirita e taea ai e te pūrere te mōhio ki ia kaiwhakamahi kāore he mahi kē atu e hiahiatia. Kua hoahoatia te taupānga kia māmā te whakamahi. Ko te whakawhaiarotanga te iho o Hydration Platform, e kawe mai ana i te kōwhiringa me te kanorau ki te inu wai o ia rā, ā, e tautoko ana i te whakamahinga o ngā pātara whakamahi anō.

The Recognition

About the A' Design Award Koura

Ko Hydration Platform Pūnaha Tuku Wai te toa o te A' Design Award Koura, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke tuatahi, whakamīharo me te hiranga. Ko ngā toa Koura he mahi tino auaha, he tirohanga mamao, he kanapa ahi, e whakaatu ana i te pūmanawa, te mātauranga me te tohungatanga o ā rātou kaihoahoa. E tūmanakohia ana ko Hydration Platform Pūnaha Tuku Wai he hanganga tūnga e whakatū ana i ngā ia, he whakanuia rawa, e kawe mai ana i te uara kāore anō kia kitea. Ko tēnei hoahoa i toa i te Koura he kaupapa whakamīharo, whakahonoretia e whakawhānui ana i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ka whakaara a Hydration Platform Pūnaha Tuku Wai i te hiahia nui, ka whakaoho i te kaingākau, ka whakatenatena i te auaha, ā, ka whakamīharo i a tātou.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The hydration platform is a connected ecosystem built to reflect how people drink water today, made up of three core components: a beautifully designed water dispenser, a companion, user-friendly smartphone app, and a personalized QR code sticker for reusable bottles that allows consumers to be effortlessly recognized by the dispenser.
Inspiration: Today’s conscious consumers want to know how their purchasing decisions will impact them personally – their health, wallets, and routine – and what those choices mean for our planet. PepsiCo is constantly innovating to better meet changing consumer demands. The core of the hydration platform is its focus on personalization. Delivering choice is always a priority for PepsiCo, but people don’t necessarily think of variety when it comes to water.

Read the Press Release