Everything Huinga Pukapuka by Na An and Huanyi Liu

Everything Huinga Pukapuka by Na An and Huanyi Liu is a highly esteemed winner of the very prestigious 2020 A' Design Award Rino in Hoahoa Tā me ngā Pāpāho Whakaputa Competition Category.

RinoTā· 2020

Everything Huinga Pukapuka

by Na An and Huanyi Liu

Client: Luxun Academy Of Fine Arts

A' Design Award Rino Winner in Tā Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Everything Huinga Pukapuka

Ko Everything he huinga pukapuka e rua e pā ana ki te ahurea tuku iho o Haina. Ko ngā peka whenua tekau mā rua te kaupapa matua, e honoa ana ki ngā wā o te tau, ngā wāhanga rā o te tau me te rāhiri Hainamana. Ko ia pukapuka he 170 ki te 300 ki te 25 mirimita te rahi, ā, he rākau me te pepa motuhake ngā mea i hangaia ai. E whai ana te whakapaipai ki te āhua kōpaki o ngā pukapuka Hainamana onamata, nā reira e ngāwari ana te huri o ngā whārangi, ā, ka taea te whakatuwhera i tētahi wāhanga, i te katoa rānei. Ko ngā mahi hanga e whakauru ana i te tā tao rama, te tā tao rama-whakaputa, te whakakoi rārangi me te tā mahana. Ko te whakatakotoranga e whakamahi ana i ngā whakaahua tuhi-ā-ringa, te toi kikokore me ngā tae kerekere teitei.

The Recognition

About the A' Design Award Rino

Ko Everything Huinga Pukapuka te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Everything Huinga Pukapuka he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Everything Huinga Pukapuka mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: These are books about traditional culture, it contains the philosophy of development and change of everything. The book is created with the twelve earthly branches as main content, combined with seasons, solar terms, Chinese zodiac. In layout design, it selects objects like leaves, buds, flowers and stones, uses methods of combination, reconstruction, contrast. In binding process, it was bind in folding form of ancient Chinese books, used wood, special paper and hot stamping materials.
Dimensions & Packaging: There are two books altogether, the size of each book: 170mm x 300mm x 25mm.
The books are available for printing media, motion graphics and installation art now, and they will be used for web pages, App, digital media in the future.
Tags: traditional culture, the twelve earthly branches, everything, reconstruction, Chinese book, bind in folding form, wood, special paper, hot stamping
Production Technology: Books are made of wood and special paper. Printing process includes laser engraving, laser printing, creasing and hot stamping. In layout design, the books used hand-drawn graphics, texture art and the hue of the high gray. The software being used are Adobe Illustrator and Adobe Photoshop.
Design Challenge: The hardest part of this design is the exact expression. From a historical perspective, everything changes in a regular way, people should go with nature and seize the moment. From a social perspective, things are small, the world is big, people need to be open-minded, keep harmonious coexistence with everything. How to express Chinese culture and traditional philosophy through bookbinding and layout design is the research challenge.
Research: The research objectives is the redesign of traditional culture, it is also a response to the growing demand for traditional culture and Chinese elements in commercial design. The design methods include folding and binding, layout design, material application, etc. Printing tools includes laser engraving, laser printing and hot stamping. The conclusion is that the ingenious combination of modern elements and historical culture can achieve better design results.
Inspiration: Firstly, the rise of Chinese culture and national traditions in both commercial design and academic field is a important background factor. Secondly, the research on ancient Chinese books has given the project a lot of technical support. Thirdly, with the development of media, the research on media of books has been further deepened, the physical book should continuously enhance its artistry and collectivity. Finally, the philosophical, traditional and cultural content is the inspiration in design.
Project Duration: The project started in March 2019 and finished in June 2019 in China.
Operation Flow: The binding form of folding comes from the ancient book. It has the advantage of being easy to turn the pages, and gives people a sense of history and philosophy. This kind of page binding, book could be expanded as needed, in part or all. When the person reads, can produce a lot of continuous space. This is an elegant dynamic process, the layout is constantly changing, whether the book closed or open, will produce different three dimensional display.
Team Members: Huanyi Liu