Fousu Sock Packing Primary Function: Kōpaki Tōkena by GaoWei Xin

Fousu Sock Packing Primary Function: Kōpaki Tōkena by GaoWei Xin is a highly esteemed winner of the very prestigious 2021 A' Design Award Hiriwa in Hoahoa Takai Competition Category.

HiriwaTakai· 2021

Fousu Sock Packing Primary Function: Kōpaki Tōkena

by GaoWei Xin

Client: Shandong Veikao Advertising Co., Ltd

A' Design Award Hiriwa Winner in Takai Category

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Verified Award Winner

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Colors

The Design

About Fousu Sock Packing Primary Function: Kōpaki Tōkena

Kōpaki Tōkena Fousu he hoahoa kōpaki i hangaia mō tētahi huinga tōkena. Ka hangaia te kōpaki mā te hangarau whakapōpō penupenu, ā, ka whakamahia he rauemi ka taea te pirau hei whakaiti i te para taiao. He āhua whakawāwā te hanga, ā, ka whakamahara mai i te awatea rererangi me te waka mokowhiti, ka hoatu ki te kōpaki he āhua o te ao anamata me te hangarau. He āhua ono-tapa e hāngai ana ki te huānga waro ka rere puta noa i te hoahoa, ā, ka tohu ki te ariā waro me te miro o ngā tōkena. E 300 mm te whānui o te kōpaki, 90 mm te hōhonu, ā, 80 mm te teitei. Ka mutu te whakatuwhera, ka taea te kōpaki te whakamahi anō hei pouaka rokiroki mō ia rā.

The Recognition

About the A' Design Award Hiriwa

Ko Fousu Sock Packing Primary Function: Kōpaki Tōkena te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Fousu Sock Packing Primary Function: Kōpaki Tōkena he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Fousu Sock Packing Primary Function: Kōpaki Tōkena he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The packaging design of FOUSU CC socks always adheres to the concept of "black technology, new species" to meet the aesthetic needs of modern young people. as a new generation of socks, FOUSU always takes the responsibility of protecting the ecological environment and building a green home. Health, nature, ecology, trend, science technology and future together constitute FOUSU CC socks, creating a new species of socks belonging to the young generation!
Dimensions & Packaging: Width 300mm x Depth 90mm x Height 80mm
Tags: Fousu,socks,carbon,cotton,veikao
Production Technology: In the selection of packaging materials, with the concept of natural environmental protection and degradable material characteristics to reduce environmental pollution, FOUSU CC socks use unique pulp die-casting technology.
Design Challenge: How to distinguish from the same type of socks packaging on the market, we should embody the concept of technology, future and environmental protection through packaging.
Research: Fousu company is a textile enterprise. They found that carbon has a good function in the process of studying antibacterial materials. Designers take carbon as a starting point, put forward the concept of "carbon & cotton technology", and integrate more futuristic and technological shaping elements into the packaging design, and adhere to the use of environmentally friendly pulp materials to meet the future development concept.
Inspiration: In the selection of packaging materials, with the concept of natural environmental protection and degradable material characteristics to reduce environmental pollution, FOUSU CC socks use unique pulp die-casting technology. The overall packaging is more practical, and can be used as a daily storage box for multi-functional applications; in the design and modeling, creating a unique and abstract image of "flying saucer" and "spaceship", with great sense of future and sense of science
Project Duration: The project was done within 2 months. The design is finished in Jinan, production in Hangzhou City, Zhejiang Province.
Operation Flow: The overall packaging is more practical, and can be used as a daily storage box for multi-functional applications; in the design and modeling, the packaging will be carbon element hexagon through it, creating a unique and abstract image of "flying saucer" and "spaceship", with great sense of future and sense of science and technology: as a new generation of socks, FOUSU always takes the responsibility of protecting the ecological environment and building a green home. creating a new species of socks belonging to the young generation!
Team Members: Designer:
Gaowei Xin,
Cuipeng,
Yuerong Liu
Image Credits: Gaowei Xin, 2020.