ServiceNow Primary Function: Te Hoahoa Roto o te Tari by Shirli Zamir

ServiceNow Primary Function: Te Hoahoa Roto o te Tari by Shirli Zamir is a highly esteemed winner of the very prestigious 2021 A' Design Award Hiriwa in Hoahoa Roto Whare me te Whakaaturanga Competition Category.

HiriwaRoto Whare· 2021

ServiceNow Primary Function: Te Hoahoa Roto o te Tari

by Shirli Zamir

Client: ServiceNow

A' Design Award Hiriwa Winner in Roto Whare Category

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Verified Award Winner

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Colors

The Design

About ServiceNow Primary Function: Te Hoahoa Roto o te Tari

Book Text: He hoahoa roto tari a ServiceNow e hipoki ana i te 1800 mita tapawhā puta noa i ngā whare hono e rua. Ka whakakapi te whakatakotoranga i ngā ruma kati ki ngā nohonga wāhi-tuwhera-āhua kua whakaritea hei takiwā mahi. I ahu mai te ariā mai i te rangahau mō te whakaaro o te takiwā, hei wāhi me te taupori ā-rohe. Nā tētahi tuhi wāwāhanga māmā me tōna paenga angiangi me tētahi whitinga hauroki i āhua ai te tauira o te wāhi manaaki, ngā papahenga waea tuwhera me ngā wāwāhanga. Ka whakamahia te rākau kua tikina anō ki te moutere kīhini me te tūranga o te wharekai, ā, ko ngā poraka hanga hangarua e hanga ana i te tūāpapa o te moutere.

The Recognition

About the A' Design Award Hiriwa

Ko ServiceNow Primary Function: Te Hoahoa Roto o te Tari te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko ServiceNow Primary Function: Te Hoahoa Roto o te Tari he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko ServiceNow Primary Function: Te Hoahoa Roto o te Tari he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The initial concept of the project was born from the research of what is Israeli "Locality". Taking into consideration that the company shifted from sitting in cubicles to sitting in a semi open-space, this created the perfect basis to the concept. The term "neighborhood" was studied in terms of space, and in terms of the local population. The brief received spoke the love and appreciation for recycled and local materials. These two became the basis to the design.
Dimensions & Packaging: The project is 1800 sqm including a new section in a new building, and a renovated side in the original building. Both Buildings are connected and therefore it is one large office.
Tags: Interior Design, Office Interior Design, Offices in Israel, ServiceNow Offices in Israel, New offices
Production Technology: Following the brief's importance in using recycled materials, we used recalimed wood in the cafeteria kitchen island, along with the cafeteria's tribune. In addition, the kitchen island top wood is placed on recycled building blocks used as the base to the island.
Design Challenge: The challenge of the project from the clients' side was "selling" the transition from cubicles to open-space seating. Therefore, for us, the creative research for the correct partiton that will part between workers and also between the workers and the social corridor was a main challenge. In addition, budget was challenging and therefore the design had to be unique and creative but not expensive.
Research: We researched the term "neighborhood" in terms of space, and in terms of the local population. We asked questions such as "what is eating in a neighborhood?" "what is it like working in a neighborhood?" "what is it like socializing in a neighborhood?" and etc. in addition, the client gave us a brief which spoke the love and appreciation for recycled, re-used, local materials.
The answers to these questions and requests were the first blossoms to the initial plan layout, design concept, materials and colors, and even the fine details of the graphic language, carpentry and furniture.
Inspiration: We researched the term "neighborhood" in terms of space, and in terms of the local population. We asked questions such as "what is eating in a neighborhood?" "what is it like working in a neighborhood?" "what is it like socializing in a neighborhood?" The design language was born from a basic sketch of an almost tribal looking partition, with a thin border and a diagonal crossing. This produced the formative design coming to life in the reception pattern, the open phone booth, and partitions.
Project Duration: Project started in October 2019 in Petah Tikva Israel and finished October 2020.
Operation Flow: The project includes an entrance with a large reception and a Client-Facing conference room, 2 large training rooms connected by a collectible partition, small coffee point for visitors, large cafeteria, A-Formal and Formal conference rooms and meeting salons, open phone booths, phone booth rooms and a neighborhood working area. In addition there is a game room and a large A formal conference room with a wooden tribune.
Team Members: Shirli Zamir
Ayelet Goren
Image Credits: Yoav Peled - Peled Studio