C-MAX Branding Identity Tuakiri Waitohu by Fengnan Lin

C-MAX Branding Identity Tuakiri Waitohu by Fengnan Lin is a highly esteemed winner of the very prestigious 2021 A' Design Award Parahi in Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata Competition Category.

ParahiWhakairoiro· 2021

C-MAX Branding Identity Tuakiri Waitohu

by Fengnan Lin

Client: C-Max

A' Design Award Parahi Winner in Whakairoiro Category

9,614

Verified Award Winner

Verify Award Status for #114759

Tūhura Anō Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About C-MAX Branding Identity Tuakiri Waitohu

Ko te Tuakiri Waitohu C-MAX he kaupapa tuakiri ataata i hangaia mō tētahi kamupene hangarau e mahi ana i te rorohiko kapua me ngā raraunga nunui. Ka honoa e te waitohu ngā reta CMAX ki ngā tohu waehere noa, tae atu ki ngā tohu koki, he rārangi poto, me tētahi pere, e tohu ana i te tatauranga me te nekehanga ōrite o ngā raraunga. Ko te mangu e whakaatu ana i te tino tika, engari ko ngā whakairoiro āwhina tae kanapa e kī ana i tētahi ao mārama i hangaia ki te hangarau. Ka whakamahia te tuakiri ki ngā kāri pakihi, ngā kāri mahi, ngā pukamahi me ngā pēke kanapa, mā te tā tae-whā me te whakakikorangi UV.

The Recognition

About the A' Design Award Parahi

Ko C-MAX Branding Identity Tuakiri Waitohu te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko C-MAX Branding Identity Tuakiri Waitohu he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a C-MAX Branding Identity Tuakiri Waitohu i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The black of logo represents preciseness, and the colorful auxiliary color means to create a colorful world with high technology.
Dimensions & Packaging: Note book:180mmx130mm; Canvas bag:320mmx390mm
Tags: Brand visual upgrade, Cloud computing, big data, code, Visual Communication Design,
Production Technology: Logo and auxiliary graphics are used in many work scenes,such as business card,work card,notebook,canvas bag and so on.Process involves four-color printing,UV glazing.
Design Challenge: Looking for representative symbols and languages of computing classes.
Research: Most of the C-MAX teams are young and creative,the post-90/95s generation.This company wants to change the stereotype of technology companies between brands and industry.Therefore the logo is designed to black and white,and auxiliary graphics is colorful,C-MAX hopes to use high technology to calculate a colorful world.
Inspiration: People's impression of programmers remains in residence，rigorous , poor communication. However, Most of the C-MAX teams are young and creative ,the post-90/95s generation . C-MAX want to change the stereotype of technology companies between brands and industry.
The logo design is inspired by the international code. Code is a universal language without borders. Creative execution is the combination of code symbol elements "< >", "-", "→"and CMAX fonts.C-MAX company hopes to creat a colorful world with high technology by the new logo.
Project Duration: Guangzhou,Guangdong Province,China,January 1,2020
Operation Flow: Logo design inspiration from the code commonly used symbols,representing calculation; "",means calculation. "-",means moving data with arrow fonts represent a series of tasks performed by order.
Patents: Copyrights belong to Fengnan Lin, 2020.
Team Members: Fengnan Lin
Yingqiang Zhang
Liqing Xian
Image Credits: Image #1: Designer Fengnan Lin,2020.
Video #1: Creator Yingqiang Zhang, Liqing Xian,2020.