Peke ki te ihirangi
Pure Mahi Tuatahi: Te Whakakete Hua nā Ouzhu Huang and Qinjie Lu

Ko te hoahoa Pure Mahi Tuatahi: Te Whakakete Hua nā Ouzhu Huang and Qinjie Lu he kaitoa whakahirahira o te 2021 A' Design Award Rino i te Wāhanga Whakataetae Hoahoa Takai.


RinoTakai· 2021

Pure Mahi Tuatahi: Te Whakakete Hua

nā Ouzhu Huang and Qinjie Lu

Kiritaki: Shenzhen Laika Technology Co., Ltd.

Kaitoa o te A' Design Award Rino i te Wāhanga Takai

8,887

Ngā Tae

Te Hoahoa

Mō Pure Mahi Tuatahi: Te Whakakete Hua

Kupu Pukapuka: Ko Pure he hoahoa whakakete mō tētahi puna wai mō ngā kararehe. Ko te kikorangi me te mā ngā tae matua, ko te kikorangi hei tohu mō te wai, ko te mā hoki hei tohu mō te mā tūturu. Kua tāia ngā āhua rua-ahupū o ngā taha e rima o te hua ki runga i te pouaka, nā reira ka kite ngā kaihoko i te āhua tika o te mea kei roto, ā, ko aua tauira anō hoki hei whakapaipai. Ko tētahi tae kikorangi e whakarerekē haere ana e tohu ana i te wai mā e rere ana. E 300 mano mita te roa, e 210 mano mita te whānui, e 220 mano mita te teitei o te pouaka, ā, kua hangaia mai i te papa pānui uku-huipapa me te papa rei arewhana, te kiriata mokamoka, te tupatupa mūrere me te pepa toi.

Te Whakamihi

Mō te A' Design Award Rino

Ko Pure Mahi Tuatahi: Te Whakakete Hua te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Pure Mahi Tuatahi: Te Whakakete Hua he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Pure Mahi Tuatahi: Te Whakakete Hua mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake
The Pure series packaging is based on the product characteristics of the Aqua pet water fountain with blue symbolizing water and white symbolizing purity as the main colors of the design.
Inenga & Pēketanga
300 mm x 210 mm x 220 mm
Tūtohu
Pet Product, Water, Pure, Packaging, Blue, White
Hangarau Whakanao
Clay Coated News Back(CCNB) cover with ivory board and dumb film, Pearl cotton and Art Paper.
Wero Hoahoa
The challenge is the Pure design team wants the packaging to visually show the exact product while maintaining the artistic characteristics. So the designer used the two-dimensional pattern of five sides of the product, and the patterns can also satisfy the artistic appreciation of packaging-the gradual blue color aims to make consumers think of clean flowing water.
Rangahau
LAIKA is committed to bringing better pet products to millions of families around the world. Under the raging epidemic situation, the Aqua pet water fountain can continuously provide filtered, sterilized clean water for pets, helping families with pets reduce the burden. The Pure series packaging is based on the product characteristics of the Aqua pet water fountain with blue symbolizing water and white symbolizing purity as the main colors of the design.
Whakaaweawe
The Pure design team wants the packaging to visually show what product is selling and what it looks like while maintaining the artistic characteristics. So the designer used the two-dimensional pattern of five sides of the product. In addition, the patterns can also satisfy the artistic appreciation of packaging. The gradual blue color aims to make consumers think of clean flowing water.
Roanga o te Kaupapa
In November 2020, the product was officially put on sale in TMALL flagship store in China. The products are now being shipped overseas and are expected to be sold in 8 countries by Amazon Laika Store, including the United States, The United Kingdom, Canada, Japan, France, Germany, Spain and Italy.
Rerenga Mahi
Pure presented the five-angle two-dimensional silhouette of the product directly to consumers.
Ngā Mema o te Rōpū
Ouzhu Huang
Qinjie Lu
Yonjie Fang
Whakamana Whakaahua
Graphic Designer Qinjie Lu, Pure Packaging, 2020
All Images Renderer Jiaqian Feng, 2020

Kaitautoko

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E Tika Ana Kia Whakanuia Ngā Hoahoa Pai

Ko te A' Design Award he tohu ā-ao, he tohu whakawā mō te hoahoa pai. Whakaurua ki te A' Design Award kia whiwhi ai koe i te āheinga ki te mana tohu, te rongonui, te mana me te whakatairanga mō āu mahi. Tukuna tō mahi ki te A' Design Award kia whakataetae mō te tohu hirahira o te A' Design Prize.

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