Club Hotel Avignon Te Tuakiri Ataata by Arome Agency is a highly esteemed winner of the very prestigious 2021 A' Design Award Parahi in Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata Competition Category.
ParahiWhakairoiro· 2021
Club Hotel Avignon Te Tuakiri Ataata
by Arome Agency
Client: Club Hotelier d'Avignon
A' Design Award Parahi Winner in Whakairoiro Category
Verified Award Winner
Verify Award Status for #116908The Design
About Club Hotel Avignon Te Tuakiri Ataata
Ko te tohu o te Club Hotelier Avignon he mea whakaawe e te piriti rongonui o te ao o Avignon. Ko te waitohu he tohu tuhi e hono ana ki tetahi tohu kaha e whakaatu ana i nga timatanga o te karapu i roto i te huarahi ngawari me te parakore. Ko te tae kaakaariki e whakamahia ana e whakaoho ana i te taha kaiao me te taha o te karapu.
The Recognition
About the A' Design Award Parahi
Ko Club Hotel Avignon Te Tuakiri Ataata te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Club Hotel Avignon Te Tuakiri Ataata he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Club Hotel Avignon Te Tuakiri Ataata i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Arome worked on the visual identity of the Club Hotelier of Avignon by taking inspiration from the world famous Pont of Avignon. The agency Arome worked on the typography of the logo to associate it with the bridge and make it a unique and original graphic game. The use of the color green demonstrates the ecological implication of the club concerning its ecological impact.
- Dimensions & Packaging
- Letterhead : A4 vertical
Business cards : 85mm x 55 mm - Tags
- avignon
- Production Technology
- The letterhead and business cards were printed on 100% recycled paper to take into account the ecological issues of our planet and the printing of documents.
- Design Challenge
- The creative challenge was to associate the symbolism of the bridge with the typography of the logo.
- Research
- The architecture of the bridge of Avignon is very special. The bridge is broken but it stays created an exceptional historical monument and symbolic of the city of the popes.
- Inspiration
- The inspiration comes from the unique architecture of the Pont of Avignon. Arome worked around this strong symbolism as a working point of the creation.
- Project Duration
- The project started in March 2020 in Avignon and finished in May 2020.
- Operation Flow
- The bridge of Avignon is known the world over. Working on such a strong symbol to represent the avignon hotels was a real challenge for the team.
- Team Members
- - Art Director : Delphine Goyon
- Director : Remi Vicente - Image Credits
- All pictures : Arome
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