Firefly Songling Volunteer Tuakiri Waitohu by Jiayi Lu and Li Peng

Firefly Songling Volunteer Tuakiri Waitohu by Jiayi Lu and Li Peng is a highly esteemed winner of the very prestigious 2021 A' Design Award Parahi in Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata Competition Category.

ParahiWhakairoiro· 2021

Firefly Songling Volunteer Tuakiri Waitohu

by Jiayi Lu and Li Peng

Client: Firefly Songling Volunteer

A' Design Award Parahi Winner in Whakairoiro Category

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Verified Award Winner
Verify Award Status for #123132

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Firefly Songling Volunteer Tuakiri Waitohu

He tuakiri waitohu i hangaia mō tētahi whakahaere ratonga tūao i Songling Sub-district, Wujiang, Suzhou, Haina, ko Firefly Songling Volunteer te ingoa. Ko te waitohu e ahu mai ana i te āhua o te rō-rō (firefly) e tuwhera ana ōna parirau, hei tohu mō te taiao ā-rohe me ngā kaitūao e homai ana i te māramatanga mā roto i te mahi ngāwari me te ngūngūru. Ko te hoahoa māmā, ā, ō nō ēnei rā, kua whakaritea kia pā atu ki te hunga rangatahi. Ka whakamahia te tuakiri mā ngā tikanga tā ngaio, tuitui pikitia me te whakairo wera. Nā tēnei hoahoa i whai āhuatanga motuhake ai te rōpū tūao i roto i tētahi ao e whakamahia ana e ngā rōpū maha he tohu āhua rite.

The Recognition

About the A' Design Award Parahi

Ko Firefly Songling Volunteer Tuakiri Waitohu te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Firefly Songling Volunteer Tuakiri Waitohu he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Firefly Songling Volunteer Tuakiri Waitohu i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The LOGO design of FIREFLY SONGLING VOLUNTEER combines the regional characteristics of Songling Sub-district, humanistic spirit, unique ecological environment, and the representative image of the excellent character of the volunteer team-the appearance of fireflies, which is reflected in the dedicated volunteers like fireflies. Thanks to the hard work, the livability of Songling Street is harmonious.
Tags: Branding, Firefly, Volunteer Service, Yellow, Hope
Production Technology: Technology / Professional printing, embroidery and hot stamping technology.
Design Challenge: Many volunteer organizations in China have similar images, and they do not reflect the uniqueness of each organization. All we started from the essence of the brand, combined with the regional characteristics, humanistic spirit and ecological environment of Wujiang Songling Street to design the Songling Volunteer Brand.
Research: Firefly Songling Volunteer is a brand new volunteer brand in Songling Street, Wujiang. It is full of the regional characteristics, humanistic spirit and ecological environment of Songling Street.The LOGO design of Firefly Songling Volunteer combines the regional characteristics of Songling Sub-district, humanistic spirit, unique ecological environment, and the representative image of the excellent character of the volunteer team-the appearance of fireflies, which is reflected in the dedicated volunteers like fireflies. Thanks to the hard work, the livability of Songling Street is harmonious.
Inspiration: The simple and stylish appearance of FIREFLY SONGLING VOLUNTEER LOGO is in line with contemporary aesthetics, reflecting the spirit of volunteering to keep pace with the times and being positive. The open-winged fireflies are full of vitality and convey the appeal to the younger generation of society.
Project Duration: The project was first launch in April 2020 in Suzhou, China and finished in August 2020.
Patents: Copyrights belong to SoFeng Design, 2020.
Team Members: Creative Director: Sha Feng, Art Director: Jiayi Lu, Graphic Designer: Li Peng
Image Credits: Photographer / Jiayi Lu