Hola Espirito Tāpae Pātara Cocktail by Antonia Skaraki

Hola Espirito Tāpae Pātara Cocktail by Antonia Skaraki is a highly esteemed winner of the very prestigious 2022 A' Design Award Hiriwa in Hoahoa Takai Competition Category.

HiriwaTakai· 2022

Hola Espirito Tāpae Pātara Cocktail

by Antonia Skaraki

Client: Twins Trade

A' Design Award Hiriwa Winner in Takai Category

32,682

Verified Award Winner

Verify Award Status for #129347

View at A' Design Award Press Release Award Badge

Colors

The Design

About Hola Espirito Tāpae Pātara Cocktail

He hoahoa e whakaata ana i te hihiri, te harikoa me te wairua pai e tohu ana a Hola! Espirito. Ko ngā tae kōrako me te pānga kaleidoscope ngā āhuatanga matua e whakamārama ana i ia reka, ā, ka hanga hoki i tētahi whakaaturanga mārama o ngā rawa, nā reira ka māmā ai te kōwhiri mā te kaihoko. I whakaaro nuitia te wairua pai i te wā e hanga ana i te hoahoa, tētahi e whakaata ana i te tū pai o ngā kaihoko.

The Recognition

About the A' Design Award Hiriwa

Ko Hola Espirito Tāpae Pātara Cocktail te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Hola Espirito Tāpae Pātara Cocktail he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Hola Espirito Tāpae Pātara Cocktail he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Hola! Espirito was designed to reflect its content. Blue Lagoon cocktail is yellow and blue, Mojito is yellow and green. As the ingredients of each cocktail have a universally accepted color palette, the design for each Hola! Espirito cocktail has a specific color code in a way that it gives a quick but clear impression of what its ingredients are.
Dimensions & Packaging: height 230mm x diameter 50mm
Tags: Hola! Espirito, Packaging, Bottle, Cocktail, Design, Ready to drink
Production Technology: Glass bottle with a crown cap that features a shrink sleeve label.
Design Challenge: The vibrancy and youthfulness that characterizes cocktail making and consumption should be evident in the label. For this to be achieved both the design and production aspects should ensure a colorful and playful result.
Inspiration: Searching the depiction of wild excitement and the freedom it ensues led us deep into the jungle, where symbolisms have a simple yet powerful presence. Soon enough our design started following the colorful wisdom of nature, where the exotic ferociousness of an animal is beamed across other species with a specific set of color tones to signal its preset characteristics.
Project Duration: The Project Started in November 2020 and finished in March 2021 in Athens.
Operation Flow: A ready to drink bottled cocktail allows for the consumer to easily obtain it from any convenience store and enjoy it in the beach, the park or to bring it along on a trip.
Team Members: Greative Director: Antonia Skaraki
Art Director: Andreas Deskas
Image Credits: Antonia Skaraki