After a Bird Fell Down Mahi Matua: Pukapuka Whakaahua nā Shu Wei Chang

Ko te hoahoa After a Bird Fell Down Mahi Matua: Pukapuka Whakaahua nā Shu Wei Chang he kaitoa whakahirahira o te 2022 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Tā me ngā Pāpāho Whakaputa.

ParahiTā· 2022

After a Bird Fell Down Mahi Matua: Pukapuka Whakaahua

nā Shu Wei Chang

Kiritaki: Shu-Wei Chang

Kaitoa o te A' Design Award Parahi i te Wāhanga Tā

16,922

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #130690

Torohia te Pae Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō After a Bird Fell Down Mahi Matua: Pukapuka Whakaahua

Kupu Pukapuka: Ko After a Bird Fell Down he pukapuka whakaahua e whakakotahi ana i te hanganga o te pukapuka waha me te pukapuka pana-ake. He 105 mā 150 mirimita te rahi o te pukapuka, ā, tata ki te 27 mirimita te matotoru, e tata ana ki te rahi o tētahi manu iti. I a koe e huri ana i ngā whārangi, ka whānui haere te waha, ka teitei ake te pihinga, ā, ka angiangi haere te pukapuka anō. He mā te uho, he kiko rite ki te onepū, ā, kei roto i tētahi kōhao whakararo he tapa mārama kua tāia ki runga he huruhuru kākāriki. E whakaatu ana te hoahoa nā te hipanga o te wā ka puta mai te ngaromanga me te tipuranga hou.

Te Whakamihi

Mō te A' Design Award Parahi

Ko After a Bird Fell Down Mahi Matua: Pukapuka Whakaahua te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko After a Bird Fell Down Mahi Matua: Pukapuka Whakaahua he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a After a Bird Fell Down Mahi Matua: Pukapuka Whakaahua i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: By combining the structure of hole books and pop-up books, this picture book adopts "volume of book pages" into its narrative. While reading, readers would find out the hole bigger and the sprout taller page by page. With A6 size and thickness which is almost three centimeters, the book size is as big as the dead body of a bird. While readers turn each page and make the book thinner, they can feel that the body of a bird gradually disappears at the same time.
Inenga & Pēketanga: 105mm x 27mm x 150mm, 15pages, back taping, debossing and a transparent sticker on cover
Tūtohu: graphic design, editorial, book design, picture book, hole book, pop-up book, artist's book
Hangarau Whakanao: In terms of color, the whole book is purely white as possible. Wish such kind of emptiness could make readers relate to "time," something we cannot see but can feel. Besides, there is no words shown on book cover. Instead there is a debossed rectangular pit where a transparent sticker printed with a green feather is at. It looks like a photo frame sealing a feather, which symbolizes that this book seals the death of the bird in this story.

Second, paper with sand-like texture is chosen for the cover. Hope readers can feel like touching the ground; that is, where this story happens.

Third, the copyright page is decorated with blue sky and is the very beginning of this story as well. So, when readers open this book, they would not only read the sentence, "A bird fell down onto the ground," they can dive into this story from the bird's-eye view from the sky.
Wero Hoahoa: The most difficult part is how to actualize the binding. Before the final version, the design was revised three or four times. At the beginning, this book was envisioned to be the board book for babies. With the binding method which thick cardboard was pasted in pairs, it was planned that there would be a hole within this book. Yet, it would be almost impossible to make holes on each page aligned. In addition, if
chosen paper is thicker than 1 mm, it couldn't be printed or even bound. After long discussions and several revisions, 0.5mm cardboards with spine taping is chosen. Such binding needs more glue than ordinary books to bind pages firmly. It jams pages as well. So, after the printer made several experiments to find out the most suitable way for flipping through, it became the book you see now.
Whakaaweawe: It's a story about seeds germinating after a bird died and fell down onto the ground, and the end but also the beginning of life. Via increase and decrease of its volume, this book want to bring out the plot and core concept: "there are two sides to life.", and make readers realize that time passing are not simply about reduction and death. Increase and birth are also what time passing brings.