Reconstruct Mahi Tuatahi: Rārangi Pānui by Haku Wang

Reconstruct Mahi Tuatahi: Rārangi Pānui by Haku Wang is a highly esteemed winner of the very prestigious 2022 A' Design Award Rino in Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata Competition Category.

RinoWhakairoiro· 2022

Reconstruct Mahi Tuatahi: Rārangi Pānui

by Haku Wang

Client: Common Space

A' Design Award Rino Winner in Whakairoiro Category

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Verified Award Winner

Verify Award Status for #132890

View at A' Design Award Press Release Award Badge

Colors

The Design

About Reconstruct Mahi Tuatahi: Rārangi Pānui

Kōrero Pukapuka: Ko Reconstruct he huinga pānui i hangaia hei whakatenatena i te hono anō i roto i te hapori. Ko te pānui tuatahi e whakamahi ana i te whakakīnga whakairoiro me te whakapaenga hei whakaatu i tētahi tangata māharahara. Ko te pānui tuarua e hanga ana i tētahi āhua pouaka hei tohu mō tētahi kāmera e tuhi ana i tētahi wā o te huringa. Ko te pānui tuatoru e whakaahua anō ana i te āhua o te Gambiered Canton Gauze Zongzi mā ngā rārangi me ngā tapawhā, ā, ko ēnei rārangi hoki e tohu ana i ngā hononga i waenga i te tangata. Ka tāia ngā pānui ki te rahi A2 ki runga i te pepa, ā, kua whakaritea hoki mō ngā whakaaturanga matihiko me ngā putanga oiroiro mō ngā pāpāho pāpori.

The Recognition

About the A' Design Award Rino

Ko Reconstruct Mahi Tuatahi: Rārangi Pānui te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Reconstruct Mahi Tuatahi: Rārangi Pānui he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Reconstruct Mahi Tuatahi: Rārangi Pānui mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The set of posters was designed for advocating the importance of re-connection among community in the post-epidemic era. The first poster uses graphic filling and stacking to represent an anxious person facing the epidemic. The second constructs a special box as a symbol of a camera, which documents the critical moment of changes. The third reconstructs the shape of Gambiered Canton Gauze Zongzi through lines and rectangles. These lines also symbolize the connection between people.
Dimensions & Packaging: The posters are normally printed in A2 size, 420 x 594 mm. They are printed on Takeo Saigen paper, 200g. Also these posters are produced for digital displays (1080 x 1800 px).
Tags: Graphic Design, Poster, Illustration, Typography, Campaign, Community, Reconstruction, Reconnection
Production Technology: The posters were created by designer with Adobe Illustrator, Affinity Designer and Adobe After Effects software.
Design Challenge: The challenge of this project is to find the principle of things and reconstruct a new way of perceiving the world using graphic design methods.
Research: The research of this design is based on constructivism and Kandinsky’s Points and Lines to Plane, exploring the essence of substances through the study of the composition of the world and reconstructing a new way of perceiving the world.
Inspiration: Since the outbreak of the epidemic, people have been forced to live in small-scale communities and are under tremendous mental pressure. The design, which was inspired by Kandinsky’s research on points, lines, planes and colors, aims to build a new bridge between thinking and vision. With the use of these fundamental elements, it reconstructs a new way of perceiving the world and arouses people’s urge to interact and communicate.
Project Duration: The project has started since September 2021 in Foshan.
Operation Flow: The posters are designed as for print production and for digital purposes. They are designed for the community displays, arousing viewers’ interest, and then directing them to participate the activities and follow the official account of the organization to get the details. They are also for digital promote campaign. On social media, these posters are transformed into animated graphics.