Unajiro Tuakiri Ataata by Keisuke Akari is a highly esteemed winner of the very prestigious 2023 A' Design Award Hiriwa in Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata Competition Category.

HiriwaWhakairoiro· 2023

Unajiro Tuakiri Ataata

by Keisuke Akari

Client: Spiceworks

A' Design Award Hiriwa Winner in Whakairoiro Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Unajiro Tuakiri Ataata

He tuakiri ataata a Unajiro i hangaia mō tētahi waitohu wharekai tuna. Kei roto i te tuakiri he moko me tētahi huinga katoa o ngā taonga whakamahi, pēnei i ngā whakapaipai, ngā rama, ngā pēke rākau kai me ngā ārai kākahu. Ka whakakotahi te moko i ngā āhua katakana me te hiragana o te reta U, te kupu umai, e whakamāori nei ko te reka, me te oro tuatahi o te kupu Hapanihi mō te tuna. E whai ana te hoahoa i te kāwai tohunga toi tuku iho o Hapani, ā, e whakaputa ana i te ariā o te oko raihi reka. I tāpirihia he tohu hangarua ki te pēke rākau kai. Ko ngā kupu mō te pakihi tōnui kei te uhi o mua e kawe ana i te wawata mō te hokohoko pai.

The Recognition

About the A' Design Award Hiriwa

Ko Unajiro Tuakiri Ataata te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Unajiro Tuakiri Ataata he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Unajiro Tuakiri Ataata he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: I created the visual identity of Eel Jiro. We create logos and design them in total, such as decorations such as goodwill and lanterns, chopstick bags, and apron. I was particular about the recycling mark of the chopstick bag.
Dimensions & Packaging: CARD IS 90MMX51MM
Production Technology: We created the concept of a delicious rice bowl.
The "prosperous business" on the front cover is a wish that business will go well.
We put importance on the Japanese style.
Inspiration: It is an acronym for "U" in Japanese katakana, "U" in hiragana, "Umai" which means delicious, and an acronym for eel.
It is a Japanese craftsman-like design.
Team Members: Keisuke Akari
Image Credits: ALL KEISUKE AKARI

Read the Press Release