Xianyan Xianyan Birdnest Tākai nā Wei Sun

Ko te hoahoa Xianyan Xianyan Birdnest Tākai nā Wei Sun he kaitoa whakahirahira o te 2023 A' Design Award Rino i te Wāhanga Whakataetae Hoahoa Takai.

RinoTakai· 2023

Xianyan Xianyan Birdnest Tākai

nā Wei Sun

Kiritaki: DOTONE Brand Design

Kaitoa o te A' Design Award Rino i te Wāhanga Takai

14,056

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #142671

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Xianyan Xianyan Birdnest Tākai

He hua kohanga manu tenei kua mau ki roto i te pouaka koha teitei. Ko te ariā hoahoa tākai e whakakotahi ana i nga manurere me nga huānga Hainamana, ma te whakamahi i nga poraka tae rereke me nga huānga o te silhouette paparanga hei hanga i te tauira waroa. Ko te hoahoa hollow-papa e rua ka taapiri i te ataahua tawhito. Ko te pikitia katoa e whakaatu ana i te ahua toi aesthetic puāwaitanga me te ahua o te toi hoahoa hou.

Te Whakamihi

Mō te A' Design Award Rino

Ko Xianyan Xianyan Birdnest Tākai te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Xianyan Xianyan Birdnest Tākai he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Xianyan Xianyan Birdnest Tākai mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: This is a bird's nest product in a high-end gift box. The design properly reflects the user's consumption experience of gift-giving, so that users are pleasantly surprised when they get the product. The first layer is designed with the outline of the swallow and hollowed out, and the swallow formed by the second layer of color blocks integrates the elements of the origin and forms a unique texture. The two together form a virtual and real design effect, which is unique among similar projects.
Inenga & Pēketanga: Envelope size: width 28cm x depth 28cm x height 8cm
Inner box size: width 27.4cm x depth 28cm x height 7.4cm
Tūtohu: Bird's nest packaging design, Oriental aesthetics, High-end gift box, Hollow design, Healthy food
Hangarau Whakanao: The packaging material is special paper, which is environmentally friendly and reusable.
Hollowing, bronzing process and two-layer structure processing of packaging are more creative and quality in visual experience, and the logo is interpreted with three-dimensional metal plate as the medium.
Wero Hoahoa: In order to ensure the integrity of the picture, the hollow edge of the first layer of the envelope needs to be precisely aligned with the edge of the inner box pattern of the second layer, and at the same time does not affect the bronzing part on the envelope, debug according to the printing sample, and finally achieve a perfect state.
Rangahau: Carry out certain research and analysis on similar packaging in the market, hoping to break through the traditional structure, and the structure is based on the use experience of the target group, and the packaging visually gives the target group the possibility and freshness of association.
Whakaaweawe: The packaging product is a kind of supplement that China has respected since ancient times. In order to reflect the characteristics of the product, the design concept combines swiftlet and Chinese elements. The main pattern is concentrated, and the surrounding areas are given corresponding blank treatment; The elements are deconstructed and integrated, and the overall picture presents an oriental classical aesthetic artistic conception with a sense of modern design art.
Roanga o te Kaupapa: The project started in Shenzhen in April 2021 and completed in Shenzhen in April 2022.
Rerenga Mahi: The packaging adopts a pull-out opening method; the first layer of packaging is an envelope design with an empty bottom, while the second layer of packaging is an inner box, which is equipped with a handle rope to facilitate the extraction of the inner box from the bottom of the envelope. The opening method of the inner box is a flip type.
Pātene: Copyrights belong to DOTONE Brand Design, 2022.
Whakamana Whakaahua: Image #1-#5
Designer,Wei Sun,2021
3D modeling renderer,Mingran Wu,2021
3D modeling renderer,Jiaying Zheng，2021