Rivalta Tapanga Pātara Wāina nā Ximena Ureta

Ko te hoahoa Rivalta Tapanga Pātara Wāina nā Ximena Ureta he kaitoa whakahirahira o te 2023 A' Design Award Hiriwa i te Wāhanga Whakataetae Hoahoa Takai.

HiriwaTakai· 2023

Rivalta Tapanga Pātara Wāina

nā Ximena Ureta

Kiritaki: Santa Ema

Kaitoa o te A' Design Award Hiriwa i te Wāhanga Takai

28,021

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #144823

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Rivalta Tapanga Pātara Wāina

Ko Rivalta he tapanga pātara wāina me te hoahoa tākai i hangaia mō tētahi wāina whero whakaranu iti nei te hanganga. Ka tāia te tapanga o mua ki te pepa kore-uhi, ārai-wai, mā te hangarau tā offset me ngā tae motuhake e rima, te kirihou hiriwa maramara-kore, te waanihi tāmiro tukutuku me te whakaahua tuwhena ā-mīhini. Ka tāia te tapanga o muri mā te hangarau matihiko ki ngā tae motuhake e toru. He pepa kua whakamanahia mō te whakahaere ngahere haepapa, ā, e ātete ana i te tawhitotanga me te hihi kōmaru. Ko ngā tae whero me tētahi whakaahua taipitopito e whakamaumahara ana ki te takenga Itāriana o te whānau nāna i whakatū, e hoatu ana i te āhua rangatira ki te whakaaturanga.

Te Whakamihi

Mō te A' Design Award Hiriwa

Ko Rivalta Tapanga Pātara Wāina te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Rivalta Tapanga Pātara Wāina he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Rivalta Tapanga Pātara Wāina he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: Rivalta is an elegant brand, with a long trajectory and deep sense of origin. It comes from one of the highest vineyards in the Maipo Valley, known as Cerro Blanco, with an altitude of 1,000 meters on the Andes. This condition allows to produce very expressive wines with a deep color, great body, acidity and aromas. This location has become the heart of Santa Ema’s iconic wines.
Rivalta is a limited production blend, which is made every year using the best 20 barrels of the winery’s red strains.
Inenga & Pēketanga: The Rivalta front and back labels were printed on self-adhesive, uncoated, and water-resistant Wet Strength paper. It is FSC-certified, confirming the commitment to the use of raw materials grown in forests cultivated under responsible management, thus providing environmental, social, and economic benefits. The labels are resistant to aging and ultraviolet light.
Bordeaux label dimension: 4.7cm x 16.7 cm.
Back label dimension: 11.7cm x 8.4cm.
Tin capsule printed in two colors.
Tūtohu: Wine label, packaging, design, label, wine, Rivalta, Ximena Ureta, Chilean wine, Chilean designer, Santa Ema.
Hangarau Whakanao: The front label was printed on Fasson Estate 8,89gr and the back label on white Martele, 90gr.
The label was printed using offset technology, and both its printing and finishes were carried out on a Gallus machine with 5 special colors and Alufin Matt Gio-NB matt silver overprintable folia, silkscreen varnish and mechanical relief.
The back label was made using digital technology on a Xeikon CX3 series machine printed in 3 special colors.
Wero Hoahoa: The challenge of this packaging consisted of designing the Rivalta label so that it would maintain some of its initial characteristics but at the same time managed to revitalize the passionate and adventurous spirit of the pioneer generations, focusing on the place of origin of the Pavone family. Red now plays an important role in Rivalta's new personality, making it more elegant and sophisticated.
Rangahau: The design of the Rivalta Gift Box was the result of several previous technical tests during the trial period so as to enhance the design and establish the percentage of folia, red and silver ink of the illustration and this way define which one interpreted the new personality of this product in the best manner. Five different printing originals were elaborated until reaching the desired result.
Whakaaweawe: Rivalta is a tribute to Pedro Pavone-Voglino, father of Félix Pavone who was the founder of Vina Santa Ema. Endowed with a wonderful pioneering spirit and great determination, in 1917 Pedro Pavone-Voglino embarked on the long journey from his home in Rivalta, in Piedmont, Italy to the New World. Upon arriving in Chile, he settled in Isla de Maipo where the landscape and its extraordinary characteristics for viticulture charmed him at once.
Roanga o te Kaupapa: Rivalta was launched in June 2022 in Chile as the first market.
Rerenga Mahi: This packaging is a limited production of 1,000 boxes per year. It is currently sold in Chile as well as in Santa Ema’s main markets such as China, Brazil, Hong Kong, and the Czech Republic among others.
Ngā Mema o te Rōpū: Art direction and design: Ximena Ureta.
Whakamana Whakaahua: Image #1, #2, #3, #4: Jorge Brantmayer.
Image #5: Ronald Caro.