Beauty from Underneath Momo Takai by Birger Linke is a highly esteemed winner of the very prestigious 2023 A' Design Award Rino in Hoahoa Takai Competition Category.
RinoTakai· 2023
Beauty from Underneath Momo Takai
by Birger Linke
Client: Birger Linke Design
A' Design Award Rino Winner in Takai Category
Verified Award Winner
Verify Award Status for #145008The Design
About Beauty from Underneath Momo Takai
Ko te waitohu tiaki kiri hauora French-Hainamana a Vitalorga e kaha ana ki te whakaputa i te ataahua kei roto i a tatou katoa; kaua na roto i te pokanga kirihou pokanoa, i nga matū exogenic ranei, engari na roto i nga tikanga iti me nga waahanga kei roto i te tinana me te tuku Ataahua mai i Raro. Ka ora tenei i roto i te kohinga me te huarahi papa-maha e whakaatu tonu ana i te otinga ngawari ki raro i te mata. I tenei ra, e mohiotia ana a Vitalorga hei tohu tiaki kiri hauora o te ao 10 i Haina, e waatea ana i nga whare haumanu ataahua neke atu i te 500.
The Recognition
About the A' Design Award Rino
Ko Beauty from Underneath Momo Takai te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Beauty from Underneath Momo Takai he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Beauty from Underneath Momo Takai mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- French-Chinese medical skincare brand Vitalorga is committed to bringing out the beauty that is within every one of us, not through invasive plastic surgery or exogenic substances, but through minimal procedures and components that are already present in the body. It delivers 'Beauty from Underneath'. This is expressed through a multi-layer approach in the packaging that always reveals the easily accessible solution below the surface.
- Dimensions & Packaging
- Dimensions dependent on each item
- Tags
- Medical Skincare, Packaging, Vitalorga, French-Chinese, Premium
- Production Technology
- Multi-layered packaging approach
- Design Challenge
- To visually bring to life the communication concept of 'Beauty from Underneath' in the packaging concept.
- Research
- The packaging takes into account the interaction with its users.
- Inspiration
- The challenge:
How can one visually bring to life the communication concept of 'Beauty from Underneath' in the packaging concept. - Project Duration
- Project launched in China in January 2022
- Operation Flow
- Multi-layered packing approach brings to life 'Beauty from Underneath'.
- Patents
- N.a.
- Image Credits
- Photographer: Teo Studio, Singapore
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