Sunboy Gift Box Kōrahi Purapura Rā by Tiger Pan

Sunboy Gift Box Kōrahi Purapura Rā by Tiger Pan is a highly esteemed winner of the very prestigious 2023 A' Design Award Rino in Hoahoa Takai Competition Category.

RinoTakai· 2023

Sunboy Gift Box Kōrahi Purapura Rā

by Tiger Pan

Client: Bayannaoer Sanpangdan Food Co., Ltd

A' Design Award Rino Winner in Takai Category

15,782

Verified Award Winner

Verify Award Status for #145472

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Sunboy Gift Box Kōrahi Purapura Rā

Ko te Pouaka Koha Sunboy he hoahoa kōrahi mō nga purapura rā. Kei runga i te pouaka he waitohu i ahu mai i te ingoa waitohu me tetahi ahuatanga peita hinu e whakaatu ana i nga āhua o Sunboy e oma ana i roto i te māra rā. Ko nga tae kōwhai kanapa me te whakaahua rā e āwhina ana i nga kaihoko kia mohio wawe ki te hua mai i tawhiti. Kua whakahoutia te hanganga whakatuwhera o te takaiao o waho, na reira ka whakakotahi nga pouaka hei huinga papa kotahi, rua, e toru ranei. He māmā te whakatū me te wehewehe i te pouaka koha, ana ko te rohe nui e whakaaturia ana e whakaiti ana i te utu o nga rauemi.

The Recognition

About the A' Design Award Rino

Ko Sunboy Gift Box Kōrahi Purapura Rā te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Sunboy Gift Box Kōrahi Purapura Rā he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Sunboy Gift Box Kōrahi Purapura Rā mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Starting with the brand name, we created a vivid, interesting and well-known logo. The packaging picture uses oil painting style to depict 'SUNBOYS' running happily in the sunflower field. Give the 'SUNBOYS' brand a personalized spirit, make it relaxed, happy, affectionate and just; The functional application of the gift box is innovative. The overall design is easy to assemble and separate, saving time and energy.
Dimensions & Packaging: Width 443mm x Depth 115mm x Height 304mm
Tags: Seed packaging, snack food, Gift box, Personalized, Relaxed, Tiger Pan
Production Technology: The unique attribute is to redefine the opening structure of the outer packaging of melon seeds. By buckling each other, one-layer, two-layer or three-layer modular assembly can be formed. The product has a large exposed area and saves material costs.
Design Challenge: There are many different colors used to design gift box for FMCG products. We have to be careful when we chose yellow. Yet with the illustration of sunflower, the gift box is proved to be an eye catching one.
Research: We give the 'Sunboy' brand a personalized spirit, and make the ' Sunboy' relaxed, happy, affectionate and righteous; the functional application of the gift box is innovative, and the overall design is simple to assemble and separate, saving time and effort.
Starting from the brand name, a vivid, interesting and well-known logo is created. The packaging picture uses a paper-cut style to depict the 'Sunboy' running happily in the sunflower field.
Inspiration: Inspiration comes from the planting yard of sunflowers in Xinjiang Uygur area, where sunshines last much longer and the field turns yellow when it is harverting season of fall.
Project Duration: The project lasts 2 month, designed in Shenzhen and produced in Bayannaoer, Neimenggu.
Operation Flow: How to save consumers' effort in looking for an ideal product is the key challenge of this case. A distinctive symbol, a bright color, a graphic layout of info, and a unitive serial system of the package will help Wellmind solve the problem, where consumers can recognize and pick up the products from far away.
Patents: The copyrights belong to Tiger Pan
Team Members: Creative Director: Tiger Pan
Graphic Design: Jingwen Xiang
Illustration: Ping Yi
Image Editing: Yuling Zhu
Technical Direction: Zhangkun Xie
Project Manager: Lei Peng
Image Credits: Tiger Pan